IP and Legal Filings

JANUARY 27, 2025

AI has increasingly been used to create literary, artistic and musical works, circulating all over social media, and it has become the gateway for the general public to the domain of AI. One of the most widely utilised aspects of AI has been voice manipulation and Deep fakes.

Intellectual Property 104

Intellectual Property Music Art IP 104

Intepat

JULY 4, 2023

While YouTube seeks to protect the IP rights of the trademark holder, they only provide a minimal investigation of the complaint. However, in addition to these limited measures, the trademark laws in India provide the following comprehensive remedies for trademark infringement. Dabur India Limited (“Dabur”) v.

Trademark 52

Trademark Social Media Brands Branding 52

Selvam & Selvam Blog

APRIL 5, 2022

The power of the internet, in particular that of social media is humungous. When used strategically, social media becomes one of the most powerful tools of digital marketing. With the evolution of social media, the concept of moment marketing has also become increasingly common.

Marketing 40

Marketing Marketing Social Media Personality Rights 40

Intepat

SEPTEMBER 3, 2024

Monitoring and Enforcement: AI-powered trademark monitoring systems are revolutionizing brand protection by leveraging advanced technologies to track registrations and detect potential infringements. Compliance with complex trademark laws and regulations also presents a significant challenge.

Registration 52

Registration Trademark Brands Branding 52

Technology & Marketing Law Blog

MAY 30, 2023

The categorization of social media accounts into “business” and “personal” accounts was a hot issue a decade ago, when states across the country passed laws to protect employees from invasive employer demands to access or control their personal social media accounts. See Musk, Elon).

Social Media 98

Social Media Ownership Marketing Marketing 98

IP and Legal Filings

FEBRUARY 20, 2024

Union of India [1] , established that privacy is an essential Fundamental right under Article 21 of the Constitution. Unauthorised use of someone’s identity is a violation of both their personality rights and their basic right to privacy. The Court rejected the privacy defence, which is often employed in IP proceedings.

Personality Rights 92

Personality Rights Privacy Social Media Intellectual Property 92

SpicyIP

AUGUST 16, 2021

PV Sindhu’s Olympics Victory: How Non-Sponsors Skirt the Law by ‘Congratulating’ Athletes. Brands have been active on social media in recent years, trying to imbue their content with human like personality that endears customers to them rather than just putting out traditional advertising. from Duke University in 2019.

Social Media 72

Social Media Personality Rights Law Brands 72

Intepat

MAY 16, 2023

A fraudulent lottery-winning message with Amitabh Bachchan’s voice from KBC was viral through various social media platforms and many people fell into this trap. Through various case laws, the scope of publicity rights has been expanded by the Indian judiciary. Under this Act, Sec.

Branding 98

Branding Brands Branding Personality Rights 98

SpicyIP

JANUARY 2, 2022

The Supreme Court looked into a wide variety of issues such as oxygen and Covid-19 drugs shortage, equitable pricing of vaccines, protection of health workers, possibility of invoking compulsory licenses and the clampdown on free speech on social media platforms. The Karnataka and Orissa High Courts too have dealt with similar matters.

IP 143

IP Intellectual Property Copyright Trademark 143

Technology & Marketing Law Blog

JANUARY 28, 2022

For background, check out my post on the district court’s ruling here: “ Social Media Ownership Disputes Part II: Bridal Wear Company Takes Back Control of Instagram Account from Ex-Employee ”. It did not specifically address ownership of social media accounts. Gutman signed an employment agreement with JLM.

Social Media 118

Social Media Ownership Contracts Privacy 118