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False Patent Marking as False Advertising: Overcoming Dastar

Patently-O

Dawgs’ (“Dawgs”) counterclaim for false advertising under the Lanham Act. In 2016, Dawgs added new asserted counterclaims against Crocs, including a claim for false advertising under the Lanham Act. Crocs largely prevailed in those actions. 1125(a)(1)(B) (Section 43 of the Lanham Act). See Zenith Elecs.

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court remands NYC's false advertising case against oil companies to state court

43(B)log

Here, the city successfully wins remand (and a fee award) in this opinion rejecting removal of its false advertising suit against Exxon, other fossil fuel companies, and their top trade association for violations of New York City’s Consumer Protection Law. Following a similar case, Connecticut v.

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California Supreme Court reaffirms strict liability for false advertising in Serova

43(B)log

The First Amendment has long coexisted with no-fault false advertising laws. Citing Dastar and Rogers ; noting in a footnote that Dastar suggested that Lanham Act false advertising claims might sometimes govern statements about artistic provenance without raising any First Amendment concern.] City of Los Angeles, 697 F.3d

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continued desire to purchase TVs suffices for California standing

43(B)log

3, 2021) Plaintiffs alleged false advertising of TTE’s TVs in violation of California and New Jersey law; the court granted the motion to dismiss but allowed leave to amend as to injunctive relief claims. The TVs weren’t allegedly worthless if truthfully advertised. Was this plausible?

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Rogers v Grimaldi doesn't apply to alcohol, but Peaky Blinders still can't get injunction

43(B)log

It submitted 14 social media posts “which it contends shows consumers and retailers attributed a particular source to Defendants’ liquor and Plaintiff’s television show.” The managing director declared “[a]t the time that I chose the name Peaky Blinder, I had never heard of [Plaintiff’s] Peaky Blinders television program.

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Apple's "buy" button that doesn't result in ownership may mislead consumers

43(B)log

20, 2021) iTunes allows consumers to “Rent” or “Buy” movies, television shows, music and other content. Apple, Inc., 2021 WL 1549667, No. 2:20-cv-01628-JAM-AC (E.D. Renting is less expensive; buying leads the content to appear in a consumer’s “Purchased” folder.

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gold buyer's "up to 90%" payment claims were plausibly misleading

43(B)log

In 2010, the Today Show—a morning television show aired on the NBC network—aired a segment in which it mailed a single item of gold to ten different mail-in precious metals dealers and compared the prices offered. Beyond 79, LLC, 2020 WL 9848431, No. 18-CV-00837 EAW (W.D.N.Y. 15, 2020) Previous opinion.