3 Steps to Protect Your Brand in the New Year
Erik K Pelton
JANUARY 2, 2023
The following is an edited transcript of my video 3 Steps to Protect Your Brand in the New Year. Protecting your brand has tremendous benefits for your business, and there are three things in particular to focus on at the beginning of the year and ensure that you are protected. Check your renewal deadlines for any trademark registrations you have. Whether they’re at the USPTO or internationally, look at all your registrations for any renewals that might be coming due this year.
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