Remove Contracts Remove Marketing Remove Ownership
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Viral TikTok Music Trends as Low-Cost Marketing – Who gets to choose how and when a song is released?

IPilogue

Big-name celebrities like Halsey and Florence Welch of the indie rock band Florence and the Machine have taken to TikTok to discuss their discontent with the new marketing approach of creating viral TikTok audios as promotion. Common contract terms found in recording agreements include rights granted, producer royalties, and promotions.

Music 118
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Safeguarding Access to Culture in the Digital Era in European Copyright law

Kluwer Copyright Blog

However, the shift from a market of goods to a market of services has changed this paradigm. The users access to the work is safeguarded as long as the service is offered, and the user often does not have a right to enjoy the work after the subscription contract is terminated. 811 of the CDSM Directive.

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Ownership of Copyrights Patents and Trademarks are Created by Employees and Independent Contractors

IP and Legal Filings

Trademarks- as the patents protect the inventions, trademarks refer to the unique symbols and phrases used by an organization helping them to distinguish from the others in a competitive market. This may be for a limited period and is only limited to publishing, rendering left of the ownership to the author.

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Influencer & Celebrity Marketing: How influencers, brands, marketing agencies and talent agents get it wrong.

Traverse Legal Blog

There is an increasing number of brands, talent agencies, and influencers looking to leverage influencer marketing. Celebrities, Influencers, Talent Agents, Marketing Agencies & Brands. We represent agencies, marketing agencies trying to line up influencer campaigns for their clients, for brands.

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It’s Not Going to Be (Y)easy: What Happens when Business Collaborations Dissolve?

IPilogue

The termination of this seven-year partnership, most famously known for its development of the Yeezy sneakers, raises important questions about IP ownership when business collaborations collapse. Moral clauses hold contracting parties to a behavioural standard so as not to bring scandal to the other party.

Business 131
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Can We Reexamine the Role of Blockchain in Copyright Now?

Plagiarism Today

The mainstream reputation of NFTs was hopelessly trashed and, as the regular crypto market began to falter, the NFT market was especially hard hit. In countries where there is no government recordation of copyright, blockchain offers a decentralized and transparent process to record copyright ownership, transfers and licenses.

Copyright 279
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Ten things to know about NFTs

The IPKat

The non-fungible part means that it is something that has unique value based on the buyer’s sentiment and/or market dynamics. In practice, what this means is that a whole new market has been opened-up as NFTs have provided a system that has enabled the sale of digital items by transforming them into collectables, such as a tweet.