article thumbnail

Trademark protection for cannabis brands

Erik K Pelton

Businesses and brands in the field of cannabis, cannabidiol (CBD), and hemp need to be aware of special considerations when it comes to brand protection. Key considerations for brand owners in these fields: Is state trademark protection available?

Brands 130
article thumbnail

Brand Protection Cheat Sheet

Erik K Pelton

The following is an edited transcript of my video Brand Protection Cheat Sheet. I like to have visual aids when explaining topics, so I came up with the cheat sheet below for new brands to go through the basic steps for trademark protection and for building a bold brand. Search for information about records on our website.

Brands 147
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

How to enforce trademark rights

Erik K Pelton

The following is an edited transcript of Chapter 17 of my book video Building a Bold Brand: Enforcement vs. Others An important tool to keep a brand strong and legally protected is to deal with infringement situations when they arise, whether you are the accuser or the alleged infringer. Then, talk to an informed attorney.

article thumbnail

How Brands Can Fight Back Against Grey Market and Counterfeit Sellers on Amazon 

Traverse Legal Blog

They drive down your prices, confuse customers, and can seriously damage a brand’s reputation. With the right legal protections and smart strategies, you can keep control of your brand, protect your pricing, and ensure customers get exactly what they paid for. Your return on investment from vigorous brand enforcement is real.

article thumbnail

5 Free Ways to Strengthen Any Brand

Erik K Pelton

The following is an edited transcript of my video 5 Free Ways to Strengthen Your Brand. Here are five free things that any business can do to strengthen their brand. No matter how long your brand has been around, whether you have a hundred customers or a million customers, you can do these things. You want this consistency.

Brands 130
article thumbnail

Jingles can be powerful tools for brands

Erik K Pelton

The following is an edited transcript of my video The Power of Brand Jingles. A jingle is like a slogan in that it conveys more information about the brand, but it has the added layer of sound—whether it’s a rhyme, a rhythm, or an actual musical accompaniment.

Brands 130
article thumbnail

nHentai Fights Back in Piracy Lawsuit: ‘Rightsholder Gave Permission’

TorrentFreak

This summer, California company PCR Distributing, which operates under various brands, including J18 and JAST USA, took action. The company tried to obtain a DMCA subpoena requiring Cloudflare to hand over all identifying information it has on the site’s operators. Permission Granted?

Branding 113