Corsearch

NOVEMBER 15, 2022

In October 2021 this event came to pass; the very first Tweet posted by Twitter co-founder Jack Dorsey was ‘minted’ (created) as an NFT and sold for a staggering $2.9 With brands continuing to explore the opportunities offered by the digital world, do NFTs present a new type of commercial opportunity or a threat? ‘The

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

JD Supra Law

APRIL 12, 2022

The biggest event of the year in college sports just concluded as national champions were crowned in men’s and women’s basketball, and hundreds of thousands of college athletes are entering the influencer marketplace for the first time. College athletes now find themselves attractive candidates in the fast growing influencer marketing arena.

Branding 98

Branding Brands Branding Advertising 98

Selvam & Selvam Blog

APRIL 5, 2022

When used strategically, social media becomes one of the most powerful tools of digital marketing. With the evolution of social media, the concept of moment marketing has also become increasingly common. But what exactly is moment marketing? However, the concept of moment marketing is not new.

Marketing 40

Marketing Marketing Social Media Personality Rights 40

The IPKat

NOVEMBER 18, 2021

Kat friend Jan Jacobi reports on a recent case where only the intrepid dare tread—-trade mark exhaustion and market partitioning. Some trade mark proprietors (contractually) restrict their distributors from selling to certain markets.

Marketing 122

Marketing Marketing Licensing Branding 122

Erik K Pelton

NOVEMBER 29, 2021

One of the most intriguing events in the Olympics is the decathlon, at least from my perspective. The decathlon was created to try to measure the most well-rounded athletes because it’s not just one event, one competition, it’s a total of 10 events.

Trademark 147

Trademark Cease and Desist Branding Brands 147

Art Law Journal

MAY 12, 2022

Stellar work is part of the equation but so is building your artist brand. Your personality can be a powerful differentiator and will help you build your artist brand as you make connections, grow your network, and establish your client base. The First Rule of Your Artist Brand: Know Thyself. Find online networking events.

Branding 52

Branding Brands Branding Social Media 52

LexBlog IP

MARCH 24, 2023

As March presses on, sports fans across the country are turning their attention to one of the most exciting events in college sports: the NCAA Men’s Basketball Tournament, also known as March Madness. From trademarks to copyrights, the NCAA is diligent in protecting its rights and the value of its brand.

Branding 40

Branding Brands Branding Cease and Desist 40

IP Tech Blog

NOVEMBER 30, 2022

is an events company, boasting clientele that includes The Walt Disney Company, Chuck E. It owns the trademark PUNCHBOWL for its event services as well as for related services (such as sending electronic invitations). Background. Punchbowl, Inc. Cheese, and Dave & Busters. insider’s perspective.” The case is Punchbowl Inc.

Branding 57

Branding Brands Branding Fair Use 57

JIPL Online

APRIL 7, 2021

While this year’s Super Bowl held in Tampa, Florida looked quite different in many aspects from previous Super Bowls due to the COVID-19 pandemic, some things remained the same: Tom Brady hoisting a Lombardi trophy and counterfeit sports merchandise flooding the largest sporting event of the year. [i]

Marketing 98

Marketing Marketing Licensing Trademark Law 98

LexBlog IP

DECEMBER 3, 2021

Branding has become more important than ever, particularly in developing an online presence through search engines, various online platforms, and social media. Further, the rise of the “influencer” has opened additional opportunities to deliver brands and products to targeted demographics. Online Marketplace Protection.

Branding 52

Branding Brands Branding Intellectual Property 52

Corsearch

APRIL 19, 2023

With Gen Z ambivalent on the cost of counterfeiting to legitimate brands – and often actively seeking fakes out – how can brands educate consumers about their societal harms? Typically defined as people born between 1997 and 2012, Gen Z are seen by many brands as the number one audience to connect with online.

Branding 40

Branding Brands Branding Social Media 40

The IPKat

NOVEMBER 9, 2021

A few days ago, Fashion Law London held another (online) event – this time focussed on the role of online retail marketplaces. Fortunately, despite a distinct lack of space in the diary to attend the event live, I have since been able to enjoy the recording of the event. Largely, these are destroyed.

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Reporting Law Due Diligence Branding 126

The IPKat

JANUARY 22, 2023

Here are the latest opportunities and events. The program of the event is available here. The role requires some travel to IPAN events and meetings (generally held in London). Please register by 23 Jan at info@opi.gr mentioning if you are attending online. More information can be found here.

Social Media 64

Social Media Intellectual Property Marketing Marketing 64

The IPKat

MAY 20, 2024

Always on the move to attend the latest events What's new in terms of events and opportunities in the IP field? And, for events, do not forget to regularly check our Events page. Find out by reviewing the latest edition of our miscellany post. Happy week to all our readers!

Intellectual Property Law 60

Intellectual Property Law Intellectual Property Licensing IP 60

Patently-O

JUNE 25, 2024

The basic setup involves a drug that has several different approved uses; with the branded manufacturer holding patents covering only some of the uses. Although the generic typically makes a profit on these sales, it those profits pale in comparison to the profits lost by the branded company. June 25, 2024). 355(j)(2)(A)(viii).

Marketing 87

Marketing Marketing Patent Branding 87

Corsearch

APRIL 5, 2024

On March 19th, the trademark community came together in the heart of New York City for an exclusive event that promised to be both informative and enriching. Attended by 150 trademark experts, the event proved to be a resounding success, offering a blend of networking opportunities and engaging Continuing Legal Education (CLE) sessions.

Trademark 59

Trademark Confidentiality Branding Brands 59

Kashishipr

APRIL 13, 2022

The dramatic rise in e-commerce in the last two decades saw many brand and business owners struggling to safeguard their Intellectual Property (IP) assets in cyberspace, starting from domain names and then going onto social media handles. Furthermore, the purchase of virtual products and services could be used in multiple virtual worlds.

Intellectual Property 116

Intellectual Property IP Non-Fungible Tokens Branding 116

The IPKat

DECEMBER 10, 2023

As you are probably currently busy hopping between Christmas parties, the IPKat team has gathered some events and opportunities to help you schedule your agenda for the upcoming months. The event will be held on December 18, 2023 in Amsterdam and online. The event will take place on June 12-13, 2024.

Intellectual Property 64

Intellectual Property IP Registration Privacy 64

The IPKat

MARCH 20, 2022

Spring seems to be approaching and many IP events and opportunities are about to greet the new season. EVENTS ECTA ®etreat | 7 April 2022 | Milan, IT The ECTA ®etreat entitled " The never-ending challenge of shape protection: design, trade mark and copyright " will be held in Milan on April 7, 2022!

Intellectual Property 73

Intellectual Property Registration Confidentiality Branding 73

Intepat

MAY 28, 2024

Apple could argue transborder reputation, asserting that its brand’s recognition and reputation extend beyond national borders. Inherent Distinctiveness: The Apple logo and brand name are inherently distinctive due to their unique design and association with the company’s products, such as iPhones, iPads, MacBooks, etc.

Trademark 52

Trademark Intellectual Property Branding Brands 52

The IPKat

SEPTEMBER 24, 2023

Gucci Ancora's Roblox event Colour is known to be one of the most predominant visual elements in products and consequently in their brand identity. It is common knowledge that - especially in the luxury sector - the brand can be one of the most valuable assets of the company. 017215237 , 017215245 , 017535832 , 017535816 ).

Branding 75

Branding Brands Branding Designs 75

Patently-O

MARCH 12, 2023

The holding company trades on the Australian stock exchange with a market valuation of $1.8 With one firm having 32% of the Australian national phase market, you might think that conflicts would get a bit tricky. Other IPH brands include Pizzeys; AJPark, & Griffith Hack. billion Australian dollars ($1.2 billion USD).

Patent 124

Patent Intellectual Property IP Marketing 124

Biswajit Sarkar Copyright Blog

APRIL 21, 2023

This event is meant to focus on women entrepreneur who has shown stupendous innovation calibre and creativity in the field of IP and its effective applicability. Women in all regions are shaping the world through their hard work and this year’s theme would encourage more women to use the IP system.

Business 40

Business Intellectual Property IP Branding 40

The IPKat

AUGUST 1, 2023

Crowded market / context Lifestyle relied on the judgment of Arnold J in Och-Ziff v Och Capital regarding ‘context’, seeking to argue that to expand the context in which the marks are used in order to take into account separate acts of people other than the alleged infringer (i.e.

Branding 52

Branding Brands Branding Marketing 52

Corsearch

FEBRUARY 9, 2023

About Mike Sweeney As an experienced attorney, Mike counsels brands on all aspects of brand and content protection in the digital space, with a particular focus on leveraging data-driven technology to combat counterfeiting. What IPO events have you been involved with? What events will be you involved with in 2023?

Branding 52

Branding Brands Branding Intellectual Property 52

SpicyIP

AUGUST 31, 2023

If you have come across such ads and have wondered whether such use of a mark infringes the mark of the luxury brand, then you are not alone. In this post, we will explore potential claims raised against advertisements by outlets offering cheaper alternatives to luxury perfumes, often associating their products with the original brand.

Trademark 104

Trademark Advertising Advertising Branding 104

The IPKat

JUNE 26, 2022

While enjoying (or not) this heatwave, check the latest IP events and opportunities to be cool for the summer! The event is designed to encourage interactive discussions among participants through panel debates, with each of them covering 4 or 5 key topics related to each specific sector. closing dinner), IP Lunches (incl. and the EU.

Intellectual Property 114

Intellectual Property IP Registration Copyright 114

Biswajit Sarkar Copyright Blog

NOVEMBER 27, 2023

Market Competitiveness: IPRs grant entrepreneurs exclusive rights to their innovations, safeguarding them from unauthorised usage by competitors. This defense aids in preventing potential assaults on the startup’s revenue streams and place in the market.

Intellectual Property 75

Intellectual Property Invention IP Technology 75

U.S. Department of Commerce

FEBRUARY 16, 2022

The company now holds 11 patents, with several more pending, and has trademarked its brand. The events will feature a number of special guests including Lanny Smoot, Disney Research Fellow and Imagineer recently featured in the USPTO’s Journeys of Innovation story, “ As if by magic.” . Also, for U.S. Also, for U.S.

Inventor 122

Inventor Intellectual Property Business Marketing 122

The IPKat

APRIL 26, 2022

The sun may not be shining in every place, but there are certainly lots of IP events that will make your day and week brighter! The event shall tackle the use of gender-neutral language in decisions, potential priority for the selection process and other relevant topics. Registration can be made on the event's website.

Intellectual Property 64

Intellectual Property Registration IP Branding 64

Intellectual Property Law Blog

AUGUST 30, 2023

Background Amgen produces and markets apremilast, a medication for the treatment of certain types of psoriasis and psoriatic arthritis, under the brand name Otezla. Sandoz submitted an Abbreviated New Drug Application (ANDA) seeking approval to market a generic version of apremilast.

Art 130

Art Patent Inventor Marketing 130

The IPKat

OCTOBER 1, 2022

Some IP Thoughts on Dolce & Gabbana’s SS23 Collection Curated by Kim Kardashian, and other Fashion Heritage at Fashion Week By Felicia Caponigri During Milan Fashion Week held last week, the Italian fashion brand Dolce & Gabbana debuted their Spring/Summer 2023 ready-to-wear collection. see this chapter.)

Copying 97

Copying IP Copyright Law Designs 97

TorrentFreak

MAY 26, 2022

For many image conscious consumer-orientated businesses, a key to commercial success lies in carefully calibrated branding and marketing. The problem is that the 1XBET brand is almost synonymous with a specific type of piracy. GOAL… sponsored by 1XBET. “1XBET is not an ad network but an advertiser.

Advertising 123

Advertising Advertising Branding Brands 123

TorrentFreak

AUGUST 28, 2023

The UFC, NBA and NFL are without a doubt among the most recognizable sports brands in the world. Their events attract millions of viewers and are monetized through multi-billion dollar licensing deals and expensive PPV events. This has created a black market for pirated live streams which attract millions of users.

Social Media 82

Social Media Copying Trademark Branding 82

TorrentFreak

AUGUST 16, 2021

Through various links and advertisements, people are lured into signing up for a website that offers ‘free’ movies, sports events, or books. The company reportedly used the services of the marketing company AdCenter, which is based in Montreal. Perhaps a new brand will surface soon?

Advertising 142

Advertising Advertising Branding Brands 142

Kashishipr

SEPTEMBER 22, 2021

A trademark is an important business asset that offers protection to a brand. Licensing your trademark can be a beneficial business strategy that can not only strengthen the brand but also allow for expansion into new markets. Today, the majority of successful, well-known brands rely on the licensing model for their success.

Licensing 105

Licensing Trademark Branding Brands 105

The IPKat

JANUARY 27, 2022

Ab initio distinctiveness The Court concluded that the trademark is not distinctive ab initio because there are numerous similar perfume bottles on the market. So the Court considered that Chanel’s perfume bottle is commonplace within the perfume market. As mentioned, Chanel had also submitted marketing materials and market share data.

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Trademark Registration Marketing Marketing 138