Selvam & Selvam Blog
MAY 7, 2021
Branding is important because not only does it create a memorable impression among the public, but it allows consumers to know what to expect from your company. It is a way of distinguishing your brand from the competitors. Get that wrong, and it is no exaggeration to say that your brand will sink even before it has a chance.
TorrentFreak
MARCH 16, 2022
In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. The original trademarks have expired and the NFT website uses a new logo, so they can use the brand.
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Selvam & Selvam Blog
JULY 11, 2024
I think you would agree with me that protecting a brand has become increasingly difficult in this digital era, where originality is becoming a thing of the past. So, how do you approach this issue when your brand is caught in the middle of it? This is the most cost effective and time conscious way to prevent squatters.
The IPKat
NOVEMBER 9, 2021
The event was, as ever, chaired by PermaKat Prof Dr Eleonora Rosati together with Giulia Gasparin, and the calibre and range of the speakers was bound to result in lively discussion; with panellists from marketplaces such as Amazon, Zalando and Etsy engaging in discussion with brand and consumer voices as well as private practice lawyers.
Traverse Legal Blog
MAY 1, 2022
Due Diligence for Security Interests in Trademarks. When performing due diligence (related to financing, including a line of credit, M&A or otherwise) on a debtor, a trademark attorney will typically be provided a list (typically called a Schedule) of trademark registrations. Article updated May 2022.
IP Tech Blog
MARCH 18, 2022
In addition to alleging trademark infringement due to Rothschild’s use of BIRKIN in METABIRKINS as the name for his NFT collection, Hermès complained that Rothschild infringed by using METABIRKINS as a domain name, as a handle on Twitter and other social media platforms, as a brand name on NFT sales platforms, and as a hashtag.
Intellectual Property Office Blog
NOVEMBER 26, 2020
As an interior stylist who produces photoshoots for some of the country’s biggest magazines and commercial brands, getting the shots right is a must. A brand asked their Public Relations Department to arrange a photoshoot. The art used in the shoot was protected by copyright and a lawsuit was brought against the brand.
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