Corsearch

FEBRUARY 15, 2024

X (formerly Twitter) is one of the most popular social media platforms for businesses and individuals, with around 335 million monthly active users worldwide. Allowing brands to connect with their consumers and establish a recognizable online presence, it is a crucial platform to reach audiences on a global scale.

Branding 59

Branding Brands Branding Social Media 59

TorrentFreak

MARCH 16, 2022

In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. – LimeWire is going from P2P to NFT as it plans a comeback in May – Business Insider.

Branding 142

Branding Brands Branding Due Diligence 142

Selvam & Selvam Blog

JULY 11, 2024

I think you would agree with me that protecting a brand has become increasingly difficult in this digital era, where originality is becoming a thing of the past. So, how do you approach this issue when your brand is caught in the middle of it?

Registration 40

Registration Branding Brands Branding 40

LexBlog IP

AUGUST 16, 2023

In the fast-paced world of commerce, where imitation and unauthorized use can compromise a brand’s integrity, safeguarding your unique identity is of paramount importance. Establishing Legal Ownership and Exclusivity Trademark registration establishes your legal ownership over a distinctive mark.

Branding 40

Branding Brands Branding Registration 40

Corsearch

NOVEMBER 15, 2022

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. This represents a unique opportunity for brands to reach a highly engaged user base. What Are Examples of Metaverse Platforms?

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

Erik K Pelton

MARCH 9, 2021

I recently spoke with a small business owner who bought a restaurant, rebranded it, opened it to the public, and received critical acclaim. Then they received a cease-and-desist letter: another company had already registered the identical brand name for the identical services. Second, there’s the cost of time.

Cease and Desist 130

Cease and Desist Trademark Social Media Branding 130

Corsearch

SEPTEMBER 28, 2023

Founded in 1999 by Jack Ma, the Alibaba company has grown to become one of the world’s largest and most influential online commerce businesses. One of Alibaba’s most popular platforms is Alibaba.com, a leading global wholesale B2B marketplace that facilitates trade between businesses from around the world.

Branding 59

Branding Brands Branding Intellectual Property 59

Corsearch

AUGUST 2, 2023

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name. However, they can be useful to tackle lookalikes on marketplaces.

Branding 52

Branding Brands Branding Reporting 52

Kashishipr

APRIL 13, 2022

The dramatic rise in e-commerce in the last two decades saw many brand and business owners struggling to safeguard their Intellectual Property (IP) assets in cyberspace, starting from domain names and then going onto social media handles. NFTs may refer to the digital goods or specific pieces sold in the Metaverse.

Intellectual Property 116

Intellectual Property IP Non-Fungible Tokens Branding 116

IPilogue

MARCH 1, 2022

On the one hand, social media has enabled global sharing of news and creative media. This article features three artists I met over the course of my research: Kaitlin Chan (they/she), an autobiographical cartoonist from Hong Kong; Tabathia Smith (she/her), a laser-cutting small business owner; and.

Social Media 106

Social Media IP Business Branding 106

Technology & Marketing Law Blog

MARCH 10, 2022

As alleged in the complaint, plaintiffs operated a bakery known as “La Baguette,” and hired defendants to manage aspects of the business. Defendants also managed the social media presence of the “La Baguette” business, which primarily consisted of a Facebook page. It had approximately 4,000 followers.

Social Media 81

Social Media Contracts Ownership Business 81

Erik K Pelton

AUGUST 10, 2020

Another important aspect of the trademark application is asserting the proper ownership of the application. Generally if the business is operating as a corporation or LLC, even if it’s a very small business, generally the corporation or the LLC will be the owner and not the individual.

Trademark 130

Trademark Ownership Social Media Editing 130

43(B)log

MAY 19, 2023

Its TOS provide that users will not use Roblox content outside of the Roblox Platform, monetize Roblox content, or imply an association with Roblox for their businesses outside of the Roblox Platform. Wowwee sells a line of dolls called “My Avastars,” which plaintiffs allege were “copied directly from Roblox’s Classic Avatars.”

Copying 94

Copying False Advertising Social Media Advertising 94

LexBlog IP

DECEMBER 3, 2021

Branding has become more important than ever, particularly in developing an online presence through search engines, various online platforms, and social media. Further, the rise of the “influencer” has opened additional opportunities to deliver brands and products to targeted demographics.

Branding 52

Branding Brands Branding Intellectual Property 52

Technology & Marketing Law Blog

MAY 30, 2023

The categorization of social media accounts into “business” and “personal” accounts was a hot issue a decade ago, when states across the country passed laws to protect employees from invasive employer demands to access or control their personal social media accounts.

Social Media 81

Social Media Ownership Marketing Marketing 81

Corsearch

FEBRUARY 14, 2023

A trademark is not just a means of securing and protecting a brand name, it is also a valuable business asset. It’s no surprise then that is a constant race to seek trademark ownership and registration of popular holiday names — but is owning a holiday name even possible? Can you trademark a holiday name?

Trademark 52

Trademark Non-Fungible Tokens IP Branding 52

IP and Legal Filings

MAY 17, 2024

In this technologically advanced age, success or failure of a business depends heavily on the marketing strategies that have been adopted. Daler Mehendi, a known singer and the plaintiff in the present case, had a registered trademark over the letters “DM” and established a business called “D.M. Entertainment Pvt.

Personality Rights 77

Personality Rights Intellectual Property Social Media Intellectual Property Law 77

IP Tech Blog

JANUARY 4, 2023

The emergence of blockchain-supported Non-Fungible Tokens (NFTs) has captured the interest of the entertainment and business worlds in the past couple of years. NFTs are both a new creative form of intellectual and artistic expression and a lucrative business opportunity. Ownership and Enforcement. Copyright Ownership.

IP 109

IP Ownership Non-Fungible Tokens Copyright Law 109

Kashishipr

JULY 21, 2021

Consumers are shifting their preferences from physical to the online mode today, and to meet this demand, several brands have started working towards optimizing their online presence, protecting their brand equity, and driving profitable e-commerce sales growth. Dealing with the Challenge.

Branding 105

Branding Brands Branding Cease and Desist 105

JIPEL Copyright Blog

MARCH 16, 2022

The most recent of them is the metaverse, and similar to what has happened to other parallel realities such as video games and social media, the metaverse is being invaded by fashion brands. The new gems being mined are the non-fungible tokens (NFTs), which are already at the center of several trademark battles.

Trademark 40

Trademark Non-Fungible Tokens Branding Brands 40

Dragons' Den

APRIL 6, 2023

Summer’s coming for the Solar Buddies First up were best friends and business partners, Kelli Aspland and Laura Waters who were asking for £80k and help with scaling-up their business, Solar Buddies, in exchange for a 10% share of their business. A patent will last 20 years. This arises automatically in the UK, if you qualify.

Designs 52

Designs Design IP Business 52

LexBlog IP

MARCH 9, 2023

The highly anticipated jury verdict in the Hermès litigation over MetaBirkins NFTs has some important takeaways for both artists and sellers of NFTs as well as brand owners. Below are some takeaways for both artists and sellers of NFTs, as well as brand owners. Ownership of trademark rights is not contingent on a registration.

Litigation 52

Litigation Artistic Work Branding Brands 52

LexBlog IP

DECEMBER 26, 2023

used in those generated logos retain the ownership to that original art and do not give you a license to use it exclusively. I made a logo for Bob’s Burgers for selling burgers on Tailor Brands’ logo maker website. That doesn’t mean you’re in the clear for ownership and registration, however.

Designs 52

Designs Design Trademark Copyright 52

Corsearch

FEBRUARY 29, 2024

Brands are often targeted by bad actors looking to make a quick profit by stealing intellectual property and exploiting consumers. But we also explain the most effective approach: using AI-fueled and expert-led brand protection solutions to save time and ensure a sustained reduction in infringement across marketplaces.

Branding 59

Branding Brands Branding Intellectual Property 59

LexBlog IP

JANUARY 4, 2023

The emergence of blockchain-supported Non-Fungible Tokens (NFTs) has captured the interest of the entertainment and business worlds in the past couple of years. NFTs are both a new creative form of intellectual and artistic expression and a lucrative business opportunity. Ownership and Enforcement. Copyright Ownership.

IP 52

IP Ownership Non-Fungible Tokens Copyright Law 52

LexBlog IP

JULY 26, 2022

I recently joined BakerHostetler’s Chicago office in the Digital Assets and Data Management Practice Group after spending almost eight years at Publicis Groupe, where I led a team of attorneys supporting business units focused on media, data and advertising technology (“ad tech”). The ecosystem runs on data.

Advertising 52

Advertising Advertising Branding Brands 52

Fish & Richardson Trademark & Copyright Thoughts

JUNE 16, 2022

As major fashion brands launch their own non-fungible tokens, others are testing the limits of trademark enforcement in the digital realm, say Cynthia Walden and Sarah Kelleher of Fish & Richardson. NFTs are data units stored on a blockchain used to transfer ownership of physical items or digital media with smart contracts.

Non-Fungible Tokens 40

Non-Fungible Tokens Intellectual Property Trademark Branding 40

Biswajit Sarkar Copyright Blog

FEBRUARY 22, 2024

It is also called a brand name because it contains names, symbols, logos, and taglines that help to identify and differentiate a company’s goods and services from those of others. Customers can simply differentiate between the brands they were looking for. Customers can identify the brand and its products by a glance.

Business 52

Business Trademark Registration Cease and Desist 52

The IPKat

JULY 12, 2024

Brat green: from the streets of NYC to the domination of social media and then to the catwalks (?) This state of pandemonium across social media platforms swiftly led fashion brands and luxury retailers to capitalize on this frenzy by re-branding their green products as ‘brat’.

Social Media 67

Social Media IP Branding Brands 67

SpicyIP

JULY 5, 2021

Copyright Ownership in State Board Textbooks: Impediments to Accessibility. granted an ad interim injunction in favour of the plaintiff, which is the owner and registered proprietor of the trademark TATA and is engaged in the business of e-commerce through its platform tatacliq.com., Thematic Highlight. Image from here. June 30, 2021].

Intellectual Property 105

Intellectual Property Trademark Licensing Copyright 105

Intepat

JUNE 13, 2024

For example, the fashion industry faces significant issues with fast fashion brands quickly replicating runway designs and selling them online before the original creators can commercialize their work. At the same time, trademark counterfeiting entails the unauthorized use of a brand’s logo, name, or distinctive symbols.

Designs 52

Designs Design Branding Brands 52

Kashishipr

MAY 4, 2022

Trademarks provide multiple crucial advantages to businesses and customers alike. Additionally, they help the customers distinguish between brands and understand the quality of the products they buy. Trademarks also carry all the image and reputation a brand builds over the years. Monitor Infringing Uses of Your Trademark.

Social Media 105

Social Media Trademark Cease and Desist Registering Trademarks 105

Patentably Defined

APRIL 28, 2020

Your brand matters. After all, your brand is WHO you are, WHA T you do, and WHY you do it. Remember – people are loyal to brands, not products. Trademarks protect brands. They are the foundation of every successful brand. Here are seven practical reasons why you need to get a Federal trademark for your brand.

Branding 52

Branding Brands Branding Social Media 52

SpicyIP

FEBRUARY 12, 2024

Last week we published 9 posts on topics such as our comments on the proposed Trademarks (1st Amendment) Rules, the Madras High Court’s decision with respect to patentability of business methods, and Union Minister of State for Commerce’s response on ability of the current IPR regime to cater concerns arising out of AI generated work.

Trademark 103

Trademark Social Media Registering Trademarks Copyright 103

IPilogue

DECEMBER 17, 2021

While Tiff paint has sparked conversation about monopolizing colours, Semple’s strong language on his e-commerce website and social media posts overstates the Tiffany & Co’s trademark rights. However, colour trademarks are not synonymous with ownership of the colour. Essentially, trademarks operate as a source indicator.

Trademark 112

Trademark Social Media Art Ownership 112

IP and Legal Filings

FEBRUARY 7, 2023

Their rights will be protected thanks to the metaverse brands’ trademarks. Many businesses are currently working to develop the Metaverse or different kinds of mixed reality settings that integrate several technologies, including AI, blockchain, VR, and AR. It might be more difficult than ever in the metaverse to police brands.

Trademark 87

Trademark Non-Fungible Tokens Branding Brands 87

LexBlog IP

APRIL 13, 2022

3] An announcement on SuperFarm’s website noted that the sale would occur on the Ethereum blockchain, and that the auction was significant because it would “set a precedent for how artistically created value and its ownership can be proven, transferred, and monetized seamlessly through a public blockchain.” [4]. Miramax LLC v.

Non-Fungible Tokens 52

Non-Fungible Tokens Social Media Contracts Branding 52