JD Supra Law

OCTOBER 2, 2023

Many brand owners are familiar with the value of registered trademarks, which safeguard the goodwill cultivated between mark holders and consumers by reducing confusion as to the source of the associated goods. By: Sterne, Kessler, Goldstein & Fox P.L.L.C.

Design Patent 73

Design Patent Designs Design Brands 73

IP and Legal Filings

NOVEMBER 23, 2024

It serves as an essential element in making up the brand identity, customer loyalty, and market differentiation. It gives the respective companies a competitive edge in a saturated market. Trademarks can be very important for businesses entering new markets. Trademarks encompass a substantial portion of the deal’s value.

Brands 105

Brands Branding Branding Technology 105

IP and Legal Filings

SEPTEMBER 12, 2024

Protection of trademarks is important for the following reasons: Preservation of brand identity Prevention of customer confusion Business investment protection Fair Competition Innovation in branding Famous infringement cases within the areas of intellectual property underline complex legal issues and stakes involved. Dongre and Ors.

Brands 98

Brands Branding Branding Trademark 98

IP and Legal Filings

JUNE 8, 2022

One of them is ‘Design’ which is a composition of colors, shapes patterns, etc which add value and attraction to the product. Designs are advantageous assets that can be protected only if registered under the Designs Act, 2000. Website Designs. PROTECTION OF DESIGN. Picture Credit: Shutterstock].

Registration 97

Registration Designs Design Intellectual Property 97

IP and Legal Filings

MAY 18, 2023

Introduction The Plaintiff asserted that its hipster whiskey bottle design, which was inspired by the shape of a smartphone and intended to fit into a hip pocket, was novel due to its rectangular shape, smooth rounded shoulders, V-shaped neck, rimmed rounded cap, and dimpled bottom.

Designs 98

Designs Design Art Trademark Law 98

JD Supra Law

SEPTEMBER 29, 2023

Thank you for reading the September 2023 issue of Sterne Kessler's MarkIt to Market® newsletter. In this issue: - FTC Guidelines Influence How Influencers Influence - How Design Patents Can Complement Brands' Trademark Portfolios. By: Sterne, Kessler, Goldstein & Fox P.L.L.C.

Marketing 83

Marketing Marketing Design Patent Designs 83

Traverse Legal Blog

SEPTEMBER 20, 2024

We represent entertainers, celebrities, and influencers looking to monetize their name, likeness, and voice, endorsing third-party brands. “Influencer Marketing” and “Social Media Brand Endorsement” have become big business. This means they also own and need to license the copyright to the brand.

Social Media 52

Social Media Brands Branding Branding 52

Nelligan Law

JULY 25, 2023

Created by the renowned toy company Mattel, Barbie has evolved from a simple fashion doll to a global cultural icon, and much of this success can be attributed to the power of its brand narrative. To maintain relevance, Mattel has continuously collaborated with renowned designers, celebrities, and influencers.

Brands 98

Brands Branding Branding Trademark 98

Erik K Pelton

NOVEMBER 18, 2022

We love sunflowers at Erik M Pelton & Associates as a symbol of growth and renewal, and tie that into trademark and brand protection. We’ve been using the phrase, Making Trademarks Bloom since 1999® and using sunflowers for at least 10 years in our marketing, and I recently learned about the golden ratio and sunflowers.

Trademark 147

Trademark Brands Branding Branding 147

Traverse Legal Blog

SEPTEMBER 27, 2024

Our technology and internet lawyers are constantly contacted by Amazon sellers trying to protect their brand names and products on the Amazon marketplace. One of the most common brand protection issues involves gray market sellers and counterfeits on Amazon. There’s both good news and bad news.

Brands 52

Brands Branding Branding Marketing 52

JD Supra Law

OCTOBER 18, 2022

Background - Tech companies of every kind use graphic user interfaces (“GUI”) as a powerful differentiator of products, user experience, and branding. It’s well known by marketing professionals that a well-implemented GUI can positively influence a purchaser’s decision to buy a particular product or service. By: Seyfarth Shaw LLP

Design Patent 98

Design Patent Designs Design Brands 98

azrights

FEBRUARY 2, 2023

For example, it’s not generally appreciated that protecting IP starts by understanding how to choose effective names, address questions of brand architecture, such as after a merger, as well as to know how the various IP rights protect key aspects of products and services. IP is about managing competition. appeared first on Azrights.

Intellectual Property 98

Intellectual Property Brands Branding Branding 98

Plagiarism Today

AUGUST 12, 2021

The 91-page report is part of an ongoing legal battle between Harrison/Erickson, a design firm that created the original Phanatic, and the Philadelphia Phillies baseball team. Billion Illegal Piracy Market, Report by Digital Citizens Alliance and White Bullet Finds. 3: Advertising Fuels $1.34 billion annually through advertising.

Advertising 246

Advertising Advertising Reporting Licensing 246

JD Supra Law

AUGUST 1, 2024

In today’s competitive market, the visual appeal and unique ornamental design of a product can be as crucial to its success as its name or functionality. One way to protect the look and feel of your company’s products is with a design patent. By: McAfee & Taft

Design Patent 66

Design Patent Designs Design Intellectual Property 66

IP and Legal Filings

DECEMBER 3, 2024

This blog will examine the features, benefits, effective functioning, and strategies on how best to use the Madrid Protocol to protect the brand globally. Country Designations- Desires may be expressed by applicants as named member countries for which they seek trademark protection as ‘designated countries.’

Registration 97

Registration Trademark Intellectual Property Brands 97

43(B)log

JULY 3, 2024

I can’t say I think that one is likely to survive summary judgment, but it still puts LVMH at some risk given the accused items, which include some marketing materials. Ultimately, the fashion conglomerate did not make time to meet with the designer or decide to work with her. any and all designers and stylists.”

Designs 64

Designs Design Copyright Infringement Marketing 64

Plagiarism Today

JANUARY 11, 2023

The original lawsuit was filed against luis Fonsi, the original performer of Despacito , alleging that the hit song made an unlawful use of their 1989 riddim entitled Fish Market (better known as Poco Man Jam ). 3: Zara Sues “Responsible” Brand Thilikó for “Passing Off” Zara Wares, Photos as its Own.

Reporting 190

Reporting Plagiarism Brands Branding 190

Kashishipr

APRIL 13, 2022

The dramatic rise in e-commerce in the last two decades saw many brand and business owners struggling to safeguard their Intellectual Property (IP) assets in cyberspace, starting from domain names and then going onto social media handles. Furthermore, the purchase of virtual products and services could be used in multiple virtual worlds.

Intellectual Property 116

Intellectual Property IP Non-Fungible Tokens Brands 116

Corsearch

NOVEMBER 6, 2024

In an environment where brands face escalating online threats and fragmented data, data-led insights empower teams to proactively identify risks, measure impact, and strengthen brand protection strategies. The modern challenges in brand protection Brand protection has evolved into a complex, high-stakes challenge.

Brands 59

Brands Branding Branding Marketing 59

The IPKat

JANUARY 27, 2022

Even a mark that has been on the International Registry for 40 years does not assure registration of a subsequent national designation. On 12 January 2022, the Lithuanian Supreme Court upheld the rejection of the Lithuanian designation of Chanel SARL’s two-dimensional trademark (see below) in Class 3 for perfumery products.

Trademark 138

Trademark Registration Marketing Marketing 138

IP and Legal Filings

OCTOBER 23, 2023

The issue of counterfeiting not only compromises a brand’s reputation or brand value, but also puts consumer safety at risk by allowing the sale and uninformed purchase of sub-standard goods. In the year 2017 the market value of the E-commerce was $38.5 Nakul Bajaj & Ors. [4] Nakul Bajaj &Ors, [Civil Suit No.

Marketing 98

Marketing Marketing Trademark Registration 98

Velocity of Content

APRIL 20, 2022

When we marketers think about a branding initiative, our eyes light up at the notion of limitless creative possibilities. New names, shiny new logos, and innovative new designs bring joy to our creative little hearts. But to use these creative assets to power your brand, you must first get the strategy right.

Brands 98

Brands Branding Branding Marketing 98

IPilogue

NOVEMBER 10, 2021

DBrand , a Canadian accessories company notorious for its tongue-in-cheek marketing, taunted Sony earlier this year after launching an unofficial Sony PlayStation 5 (“PS5”) product. DBrand is apparently aware of Sony’s efforts to suppress these custom products, as they marketed their Darkplates with the tagline “Go ahead, sue us.” .

Cease and Desist 111

Cease and Desist Marketing Marketing Intellectual Property 111

Indiana Intellectual Property Law

DECEMBER 13, 2024

My Market, LLC, (Plaintiff) an Indiana-based convenience store operator, has initiated legal proceedings against Batth Markets, Inc. The lawsuit, filed under the Lanham Act and related Indiana state laws, addresses issues of trademark infringement , unfair competition , false designation of origin , and trademark dilution.

Marketing 52

Marketing Marketing Trademark Service Mark 52

Corsearch

DECEMBER 10, 2024

These strategies are reshaping consumer perceptions of counterfeit goods and creating significant challenges for brand owners. This blog explores the threat of counterfeit hauls and livestreams, as first detailed in our Brand Protection: The Social Media Threat eBook.

Brands 52

Brands Branding Branding Social Media 52

IP and Legal Filings

JANUARY 31, 2023

It provides an unmatched degree of design and layout possibilities. Image Sources : Istock] Metaverse- a Magnet to Fashion Brands Virtual worlds provide fashion brands with the opportunity to significantly cut down on the excessive resource consumption of lifestyle and create sustainability.

Law 105

Law Brands Branding Branding 105

Biswajit Sarkar Copyright Blog

NOVEMBER 1, 2023

The commencement of the Spring/Summer Fashion Week 2024 has seen luxury brands display their designs on the ramp again. Apart from designer clothes, this year also saw the debut of new signature colours of two beloved luxury brands-Burberry and Gucci. A colour, if distinctive enough can revolve the image of a brand.

Trademark 98

Trademark Brands Branding Branding 98

Intellectual Property Office Blog

NOVEMBER 28, 2022

Or complex mounted structures designed to be used within garages. He described how this has allowed him to work with brand protection consultancy, SnapDragon to carry out searches of digital markets for counterfeit versions of the CLUG. So, you have a brand and a product, what next? Copyright © Hornit, 2022.

IP 104

IP Business Brands Branding 104

Patently-O

SEPTEMBER 17, 2023

This post will focus on another key issue from the case – the relevance of logos in design patent infringement analysis. Still, ornamental logos found on the accused product can still be relevant as visual distractors in the process of evaluating similarities and differences between the claimed design and accused design.

Design Patent 72

Design Patent Patent Infringement Designs Design 72

The IPKat

DECEMBER 27, 2021

The findings The UKIPO’s findings are based on a quantitative survey of 1,000 female (studies suggest that influencer marketing is “ highly gendered ”) consumers in the UK, aged 16 to 60 and who use social media at least once per week. The same appears to be true, at least in certain cases, for the purchase of counterfeits.

Social Media 119

Social Media Reporting Advertising Advertising 119

Erik K Pelton

APRIL 24, 2023

Non-traditional trademarks are some of the most interesting and fun topics to discuss in the world of brand protection. They’re not terribly common for most brands, and that’s part of what makes them interesting. Essentially, things that are not made up of logo designs or words. I want to focus on color trademarks.

Trademark 130

Trademark Registering Trademarks Brands Branding 130

Kashishipr

AUGUST 25, 2021

Several times, we see that luxury brands come up with limited edition products, whether it is cars, watches, cosmetics, chocolates, electronics, etc., The brand does not create more of these to maintain the attractiveness and exclusivity associated with the limited or special edition products. How about Copyright or Design Protection?

Editing 105

Editing Law IP Designs 105

The TTABlog

DECEMBER 1, 2023

The Board found petitioner's "fawn" design mark to be inherently distinctive. As to commercial strength, there was no brand awareness evidence in the record and nothing to place the petitioner's sales figures in context. There was also evidence of four other rice products on the market that feature deer in their packaging.

Designs 72

Designs Design Registration Marketing 72

IP and Legal Filings

JULY 9, 2024

This article discusses the domain of trademark registration, which is useful for businesses and individuals in order to protect their brand. These brand names, slogans, and taglines can be considered as some of the content that can be used on the different platforms.

Trademark 98

Trademark Registration Brands Branding 98

The IPKat

OCTOBER 1, 2022

Some IP Thoughts on Dolce & Gabbana’s SS23 Collection Curated by Kim Kardashian, and other Fashion Heritage at Fashion Week By Felicia Caponigri During Milan Fashion Week held last week, the Italian fashion brand Dolce & Gabbana debuted their Spring/Summer 2023 ready-to-wear collection. copyright law.

Copying 97

Copying IP Copyright Law Designs 97

SpicyIP

SEPTEMBER 3, 2024

Haute24 is an online e-commerce platform whose stated aim is to make luxury apparel from the US and Europe affordable for the Indian market (see here ). Louis Vuitton submitted that these were specially commissioned works used for advertising and marketing their products, and were being used without authorization by the defendants.

Advertising 103

Advertising Advertising Copyright Brands 103

IPilogue

OCTOBER 19, 2021

The design of Hershey’s cone-shaped small chocolate “Kisses” has been a registered trademark with the United States Patent and Trademarks Office (USPTO) since 1996. Hershey alleges in their complaint that Cookie Department released packaging and marketing materials for cookie products with the same conical shape.

Cease and Desist 105

Cease and Desist Brands Branding Branding 105