43(B)log

JUNE 10, 2024

4, 2024) Finding Zesty Paws’ “#1 Brand” claim literally false, the court grants a preliminary injunction despite Zesty Paws’ attempt to create a factual dispute about what a “brand” is. Nutramax and Zesty Paws are direct competitors in the pet supplement market. A brand can be a limping mark!) Nutramax Labs.,

Branding 72

Branding Brands Branding Marketing 72

Intepat

DECEMBER 4, 2024

However, as markets grow increasingly innovative, non-traditional marks have emerged, referred to as unconventional trademarks. Rooted in the expansion of brand identity, their evolution began in the mid-20th century, gaining traction with sound and colour marks. While less common, they reflect evolving brand strategies.

Trademark 52

Trademark Intellectual Property Branding Brands 52

IP and Legal Filings

DECEMBER 17, 2024

Non-conventional or Non-Traditional trademarks such as sounds, color, shape, scent or any other motion marks have emerged as a new innovative tools widely being used in the todays changing and competitive market era that redefine how brands connect with the public at large.

Trademark 52

Trademark Branding Brands Branding 52

IP and Legal Filings

OCTOBER 23, 2023

The issue of counterfeiting not only compromises a brand’s reputation or brand value, but also puts consumer safety at risk by allowing the sale and uninformed purchase of sub-standard goods. In the year 2017 the market value of the E-commerce was $38.5 The online marketplaces do not precisely title the products sold.

Marketing 98

Marketing Marketing Trademark Registration 98

TorrentFreak

APRIL 19, 2025

In day to day business, several member companies are direct rivals in the same markets, many more find themselves among general competition to varying degrees. Yet all have something in common; a persistent piracy problem that in many key markets, only seems to be getting worse.

Cease and Desist 61

Cease and Desist Settlement Marketing Marketing 61

The IP Law Blog

MAY 27, 2021

However, Modelo Grupo (“Modelo”) and Constellation Brands (“Constellation”) would say there is a lot riding on the answer. Modelo, whose parent is Anheuser-Busch InBev (“AB”), created the Corona brand. The question is whether Modelo will succeed in its quest to remove Corona Hard Seltzer from the market.

Licensing 103

Licensing Branding Brands Branding 103

Olartemoure Blog

MARCH 16, 2022

The situation is similar in Colombia since there is no regulation explicitly directed to “nutraceuticals”, nor a legal definition for these products is in place. The trademark registration is not a mandatory requirement for the Marketing Authorization of all the products supervised by INVIMA. Sentence 2004-00883 of June 7, 2018.

Registration 98

Registration Branding Brands Branding 98

TorrentFreak

MAY 13, 2023

The major threat in today’s market has been growing for many years, mainly because it’s so quick and easy. Denmark was the first country in the world to declare stream-ripping illegal and currently blocks sites with flvto, ytmp3, yt1s y2mate, and savefrom branding, among others. What is Stream-Ripping and How Does it Work?

Music 145

Music Branding Brands Branding 145

Art Law Journal

SEPTEMBER 30, 2022

Pauline Brown, renowned expert on luxury branding and founder of Aesthetic Intelligence Labs, discusses the definition of aesthetic intelligence and how it can drive business interests.

Business 96

Business Branding Brands Branding 96

Kashishipr

APRIL 20, 2022

” After going through all the definitions mentioned above, we can say a trade secret refers to any piece of info or data relating to a brand or business that is generally not known to the public at large and for which its owner puts in a sincere effort to maintain its confidentiality. Protection Offered by a Trade Secret.

Intellectual Property 119

Intellectual Property Confidentiality Public Domain Business 119

SpicyIP

AUGUST 23, 2024

Image from here Traditional Knowledge in Patents: Need for Clarity and Interpretation By Vishno Sudheendra and Kevin Preji The MHC in a recent judgment, in M/s.The Zero Brand Zone Pvt. The Judgment M/s.The Zero Brand Zone Pvt. Their previous posts can be accessed here and here. The Court observed that the object of S.3(p)

Patent 105

Patent Invention Patent Application Art 105

IPilogue

MARCH 14, 2022

and requiring someone to repeat their answer after you zoned out, here is the definition: Non-fungible token (“ NFT ”): a digital asset that represents real-world objects like art, music, in-game items, and videos. The mega shoe brand alleges that these sales will confuse customers.

Non-Fungible Tokens 122

Non-Fungible Tokens Ownership Intellectual Property Intellectual Property Law 122

TorrentFreak

APRIL 11, 2022

In 2013, Afdah.com entered the already crowded market and quickly attracted millions of users tempted by a comprehensive library of copyright-infringing movies. Nevertheless, several well-known ‘pirate’ brands exploited the ‘loophole’, including Movie4K, Putlocker, Yify and Afdah.

Cease and Desist 144

Cease and Desist Ownership Marketing Marketing 144

Traverse Legal Blog

JANUARY 26, 2021

With the legalization of various forms of marijuana in some states, products involving Cannabidiol (CBD) and hemp have been rapidly entering the market, and businesses are seeking to protect their brands in this growing market. Do I Still Have Rights if Someone is Using a Name, Mark, or Brand Similar to Mine?

Trademark 97

Trademark Registration Branding Brands 97

Kashishipr

APRIL 27, 2022

The reason why there has been a sharp increase in moving logos being incorporated as trademarks by many companies is that the contemporary market is now innovating new products with sensory and unique experiences to leave a mark on their customers and develop a distinct and novel reputation. Motion Trademarks in India.

Registration 105

Registration Trademark Branding Brands 105

IP and Legal Filings

SEPTEMBER 14, 2023

This has led to consumers opting for brands that pledge their duty to contributing towards environmental protection by means of minimalism and sustainability. In today’s era of eco-branding, wherein trademarks are used to distinguish sustainable brands from the mainstream commercial ones, the latter engage in the practise of “greenwashing”.

Branding 98

Branding Brands Branding Trademark 98

IP and Legal Filings

FEBRUARY 24, 2025

A recent trend in branding, however, is the use of non-traditional trademarks such as haptic markings. These markings play a crucial role in differentiating brands and improving the customer experience. The importance of tactile branding in the space, beverage, and high-end goods industries has been well-established. [1]

Trademark Law 52

Trademark Law Trademark Law Branding 52

IPilogue

JULY 23, 2021

D isparaging Trademarks at a Time of Social & Racial Justice Movements ” by Brand & New. Brand & New is a podcast by the International Trademark Association. In particular, I enjoyed their conversation about the possibility of minority-owned brands reclaiming and trademarking offensive words or stereotypes. “D

Non-Fungible Tokens 105

Non-Fungible Tokens IP Law Intellectual Property 105

43(B)log

OCTOBER 11, 2021

Goldsein also sent marketing materials incorporating RCI images to various vendors, including in a PowerPoint presentation. The court noted, that, “[o]n the one hand, the global market for fine jewelry is perhaps enormous.” But “the market for name-brand, artistically produced luxury jewels is surely a discrete subset of that industry.”

Marketing 59

Marketing Marketing False Advertising Advertising 59

Technology & Marketing Law Blog

AUGUST 5, 2022

The court is emphatic that the accounts “served as critical advertising platforms for JLM’s products affiliated with the Hailey Paige brands.” Gutman and JLM employees worked together to strategize as to how best to leverage the social media platforms to market the HP brands.” The court also found “Ms.

Social Media 119

Social Media Ownership Business Branding 119

The IPKat

SEPTEMBER 4, 2023

The decision considered what it means for "the product" in Article 3(a) to be protected by a marketing authorisation (see also IPKat: The SPC alphabet ). The marketing authorisation in the case specifically recited the active ingredient "safinamide".

Art 118

Art Marketing Marketing Patent 118

TorrentFreak

OCTOBER 8, 2023

When companies want to increase sales of their products, marketing teams work extremely hard to ensure that the target audience receives exactly the right message at precisely the right time. Indeed, marketing and promotion of products and services under Mills’ Pikabox UK and Eyepeeteevee brands leave no doubt as to what was on offer.

Marketing 121

Marketing Marketing Branding Branding 121

43(B)log

FEBRUARY 19, 2022

Role definitions can render certain interpretations “irrational.” If monopoly power is shown, which is possible, and barriers to entry, and significant network effects, FB might be monopoly; there are also attempted monopolization claims which don’t require as much market power, only a dangerous probability of success. A: they would!

Law 91

Law Branding Brands Branding 91

Kluwer Copyright Blog

JANUARY 26, 2022

“Web3 cannot and should not be reduced to blockchain when the real shift is towards user ownership of digital assets… This definitional shift focuses attention on what assets can be legally owned and the meaning of ownership “rights,” more generally, in the emerging digital spaces of web3.”. . The Rift Over Web3. What is web3, anyway?

Ownership 122

Ownership IP Non-Fungible Tokens Technology 122

SpicyIP

AUGUST 25, 2021

Recently, Domex, a Hindustan Unilever brand, has launched a new ad campaign across print, digital and other media, at least some of which explicitly compares itself to Reckitt Benckiser’s toilet cleaner brand ‘Harpic’. In the abovementioned advertisement, there is definitely no suggestion of sponsorship or endorsement.

Fair Use 105

Fair Use Advertising Advertising Branding 105

TorrentFreak

MARCH 1, 2022

DISH says that LaBossiere, Beaman, and Gollner are behind several other new pirate IPTV services and brands including ExpediteTV, UptickTV, Mundo TV, PingTV, and Must TV, in defiance of the injunction. According to DISH, other IPTV brands (including Mundo TV) that retransmit DISH and Sling TV content are also related to the same men.

Settlement 143

Settlement Business Branding Brands 143

Kashishipr

MAY 11, 2022

The single color or color combination of a product’s packaging can obtain Trademark Protection only if it is capable enough to be recognized by the general public as unique or belonging to a specific brand. It also encourages safeguarding the interests of the traders and consumers in the market.

Trademark Law 105

Trademark Law Trademark Law Branding 105

LexBlog IP

JANUARY 15, 2022

We recently spoke with Marcello do Nascimento regarding trademark and brand protection strategies in Brazil. Please tell us a little about your trademark and brand protection practice. What important considerations should trademark owners keep in mind when seeking to protect their brands in Brazil? Thank you, Marcello.

Branding 52

Branding Brands Branding Registration 52

IP and Legal Filings

JANUARY 11, 2024

Trademarks are traditionally considered to be connected with visual elements that include logos, brand names, as well as packaging however, the field of trademarks has widened and it includes non-traditional marks, such as smells, sounds, colors etc. Iconic scents like Chanel No. Iconic scents like Chanel No.

Trademark 105

Trademark Intellectual Property Branding Brands 105

LexBlog IP

OCTOBER 20, 2022

Yesterday, the Federal Trade Commission (FTC) hosted an event to look at kids’ digital marketing. The day was very muddled as far as what is an ad versus what is content created by brands. Some presenters did not seem to recognize such a distinction and seemed to imply that content created by brands was inherently commercial.

Advertising 52

Advertising Advertising Marketing Marketing 52

IP and Legal Filings

MAY 24, 2024

The dispute revolved around an antediluvian luxury handbag brand ‘Hermès’ and artist Mason Rothschild for his avant-garde creation called MetaBirkin NFTs. However, it is unlikely that people with deep pockets who often find themselves in the waitlist for Hermès bags be fooled by virtual unaffiliated products in the NFT market.

Non-Fungible Tokens 104

Non-Fungible Tokens Art Trademark Branding 104

Kashishipr

APRIL 6, 2022

Over the past few years, a sound mark has become widely recognized as a trademark in different industries and markets. It implies that you, as the trademark owner, shall be the only one in the nation to launch or sell products or services under the said trademark or brand name. Sound Trademark Registration Procedure in India.

Registration 105

Registration Trademark Intellectual Property Branding 105

Olartemoure Blog

FEBRUARY 28, 2023

There is no universal definition of a trademark, which comes as a first obstacle when attempting to unify a treaty or law on the matter for the Outer Space. Trademark In most of the countries a trademark is a symbol, word, or phrase that identifies and distinguishes a brand from others in the market. What is a trademark?

Trademark 98

Trademark Intellectual Property Government Trademark Law 98

Technology & Marketing Law Blog

MARCH 8, 2022

Second, it would create a brand-new statutory cause of action against online marketplaces that would hold them liable even in circumstances where trademark owners didn’t send any takedown notices at all. The post 26 Trademark Academics Oppose the SHOP SAFE Act appeared first on Technology & Marketing Law Blog.

Trademark 144

Trademark Trademark Law Law Blogging 144

IP and Legal Filings

MARCH 5, 2024

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.

Trademark 98

Trademark Social Media Advertising Advertising 98

JIPL Online

APRIL 9, 2021

Brands have recently begun to co-opt this form of communication in an attempt to capitalize on the prevalence and effectiveness of memes. [ii] x] In fact, on the contrary, memes can operate as a source of marketing and a way to garner interest in creative works in a funny, generationally relevant way. 29, 2013), [link]. [ii]

Copyright Infringement 98

Copyright Infringement Copyright Intellectual Property Blogging 98

IP and Legal Filings

NOVEMBER 23, 2023

Merely put, it is an individual’s right to handle the commercial use of their name, image, individuality and personal brand. Publicity, such as character, reputation and personal brand, will be protected under various statutes, such as the Copyright Act 1957 and the Trade Marks Act 1999.

Intellectual Property 105

Intellectual Property Privacy Branding Brands 105