Technology & Marketing Law Blog

AUGUST 5, 2022

This is a case focusing on ownership of social media accounts. See “ Social Media Ownership Disputes Part II: Bridal Wear Company Takes Back Control of Instagram Account from Ex-Employee ” and “ Another Confused Entry in the Social Media Account Ownership Jurisprudence–JLM v. (See The court also found “Ms.

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Social Media Ownership Business Branding 107

LexBlog IP

JANUARY 14, 2022

Navigating Brand Protection and Trademarks for Social Media Influencers. Building a brand or business as an influencer on social media is not easy. Not only are you tasked with building a successful, recognizable brand, you’re building yourself as the brand. Trademark Benefits.

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Social Media Branding Branding Brands 52

Technology & Marketing Law Blog

MAY 30, 2023

The categorization of social media accounts into “business” and “personal” accounts was a hot issue a decade ago, when states across the country passed laws to protect employees from invasive employer demands to access or control their personal social media accounts. See Musk, Elon).

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Social Media Ownership Marketing Marketing 88

Erik K Pelton

JULY 16, 2024

The following is an edited transcript of my book video Building a Bold Brand Chapter 3: Bold Brands are Everywhere. Bold brands, great trademarks, memorable logos, and witty slogans are all around us. They can be found anywhere in any field of business. Trademark is our experience.®,

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Branding Branding Brands Trademark 130

Kashishipr

AUGUST 17, 2022

When it comes to promoting, marketing, and advertising, social media is one of the most effective and powerful ways. Content creators and social media influencers work sincerely to build their reputation for expertise in specific industries, products, and topics.

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Social Media Intellectual Property Registration Branding 52

Erik K Pelton

SEPTEMBER 12, 2023

The following is an edited transcript of my video 5 Free Ways to Strengthen Your Brand. Here are five free things that any business can do to strengthen their brand. No matter how long your brand has been around, whether you have a hundred customers or a million customers, you can do these things. It doesn’t matter.

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Branding Branding Brands Social Media 130

Erik K Pelton

NOVEMBER 5, 2021

The following is an edited transcript of my video, What Is a Brand Style Guide. A style guide is a wonderful asset for any brand that has grown beyond just one name or one logo to a portfolio of marks and logos and slogans. The guide also shares more about the other elements of our brand that might be used.

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Branding Branding Brands Social Media 182

Kashishipr

MARCH 23, 2022

When it comes to the term ‘cybersquatting,’ it refers to the phenomenon in which fraudulent entities use the internet domains of widely recognized brands and companies to extract benefits from their reputation and goodwill. How Cybersquatters Tarnish a Brand on Social Media.

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Social Media Trademark Registering Trademarks Branding 98

IIPRD

JANUARY 6, 2023

The evolution and development of trademark law protect the right of manufacturers or sellers but the advancement of technology and the emergence of social media has bound lawmakers and interpreters to make a continuous intervention and take a comprehensive vigil over the various new issues related to trademark infringement.

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Social Media Trademark Advertising Advertising 52

IIPRD

AUGUST 4, 2022

A Social Media Influencer is someone who creates unique material that keeps people interested on multiple social media platforms, causing them to return for more high-quality information. One of the most significant methods to safeguard material on social media is through copyright.

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Social Media Intellectual Property Non-Fungible Tokens Music 45

Erik K Pelton

MARCH 21, 2022

The following is an edited transcript of my video How to Water Your Brand for Growth. I talk about my lack of green thumb, because it relates to so much of my branding, where I use sunflowers and plantings as metaphors, and I use the tagline, Making Trademarks Bloom Since 1999. Prolific marketing: getting your brand out there.

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Branding Branding Brands Social Media 147

LexBlog IP

OCTOBER 10, 2023

So if graffiti can be protected, does one need permission from the artist to photograph the work and then “publish” it to a social media platform? What if the social media account is used to promote the account owner’s own goods or services, or a third party’s brand?

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Social Media Art Fair Use Moral Rights 52

Art Law Journal

MAY 4, 2022

Social media has the power and reach to create community, provide a kick of inspiration, and help artists visualize their work from a macro perspective. Perhaps most significantly, mastering the art of social media can help your relationships with your followers and turn them into your tribe. Your time is limited.

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Social Media Art Marketing Marketing 52

Erik K Pelton

SEPTEMBER 3, 2024

Having a trademark registration is a valuable tool in making a complaint regarding social media username infringement. The internet has lowered barriers to starting a new business, therefore finding a good and protectable brand name is becoming increasingly difficult.

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Registration Trademark Social Media Branding 130

Art Law Journal

AUGUST 10, 2022

Here’s a common scenario on social media for artists: You’re starting to grow a steady online following, but your audience isn’t commenting, liking or sharing your first few posts. So is it time to throw in the towel on social media and focus on other marketing strategies? Wear your heart on your sleeve.

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Social Media Art Marketing Marketing 52

LexBlog IP

FEBRUARY 10, 2022

The designer also agreed to give certain rights to JLM related to a bridal line created in the designer’s own name in exchange for compensation and JLM’s investment in the brand. Things went south, however, when JLM tried to renegotiate the parties’ deal by expanding the designer’s social media job duties.

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Social Media Designs Design Branding 52

Erik K Pelton

NOVEMBER 3, 2020

The following is an excerpt from my book, Building a Bold Brand. I am particularly sensitive to the trademark challenges that small businesses face for several reasons. Since 1999, I have built and managed my own small business, Erik M. In fact, small businesses may be even more capable. Corporate attorney.

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Business Trademark Cease and Desist Branding 130

Erik K Pelton

DECEMBER 19, 2022

I love a great meal, I love supporting small local businesses, and I have a connection to the restaurant industry: my wife and my brother-in-law own two restaurants. I’ve seen firsthand the power of protecting a restaurant brand. And they should, because a restaurant name is valuable just like any other brand name.

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Registration Trademark Social Media Branding 299

IP Watchdog

JULY 30, 2024

The conventional wisdom given to burgeoning designers is never to name your brand after yourself.

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Branding Branding Brands Social Media 59

azrights

OCTOBER 5, 2023

I would love to send you a signed copy of Brand Tuned, the new rules of branding, strategy and intellectual property if you’re UK based and are: EITHER: An Azrights client: OR An agency or freelancer supporting businesses to promote or create their brand. Just complete this form to receive a copy of the book.

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Copying Branding Branding Brands 52

CopyrightsWorld

MAY 18, 2022

Want to meet one of the pre-eminent social media experts in America? Kris is the CEO of Ruby Media Group, a full service Public Relations and Social Media Agency located in Manhattan, which offers public relations services, content marketing, social media and personal branding services.

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Social Media Business Marketing Marketing 98

Erik K Pelton

JUNE 21, 2021

The following is a transcript of my video Bold Brands Are Like Bees to Pollinate Marketing. So, how does all of this relate to trademarks and brands, you might be asking? Because bold brands stand out and they resonate and they communicate with consumers. Think about the brand name, Uber compared to Private Car Service.

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Branding Branding Brands Marketing 130

IP Watchdog

AUGUST 24, 2021

A business associate had mentioned that Mr. Willison might want to Google himself, as some odd search results were appearing. Post after post after post, across numerous websites and social media platforms, alleging that Mr. Willison was a sociopathic criminal. And there they were. According to the posts, Mr.

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Social Media Branding Branding Brands 122

azrights

MAY 3, 2022

Though many important decisions people make when creating a new brand identity are intellectual property decisions, IP lawyers are rarely involved in the naming and brand creation process. . So, I wrote Brand Tuned, the new rules of branding, strategy and intellectual property. . The world of branding needs to change.

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Branding Branding Brands Registration 119

Corsearch

DECEMBER 13, 2023

Counterfeiting is but one threat that consumers and brands face. Brands now face a rising tide of phishing and brand impersonation designed to mislead and defraud consumers. Background Almost on daily basis brands receive reports on phishing email or websites.

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Branding Branding Brands Social Media 52

Biswajit Sarkar Copyright Blog

FEBRUARY 22, 2024

It is also called a brand name because it contains names, symbols, logos, and taglines that help to identify and differentiate a company’s goods and services from those of others. Customers can simply differentiate between the brands they were looking for. Customers can identify the brand and its products by a glance.

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Business Trademark Registration Cease and Desist 52

azrights

MAY 10, 2022

It’s well known that the failure rate of small businesses is extremely high. Entrepreneur.com rates people’s chances of surviving in business beyond 5 years at 50/50, while the chances of failure after 10 years are 70%. With that in mind, here are the top 13 reasons why businesses are less successful than they might otherwise be.

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Business Branding Branding Brands 98

Biswajit Sarkar Copyright Blog

AUGUST 9, 2022

The growth of internet and internet related facilities have made brands shift a major part of their business online, some generating the entirety of their income through online sales. Thus, it becomes important to safeguard your business. Protecting brands. Domain names and trademarks. Domain names and trademarks.

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Branding Branding Brands Social Media 52

Corsearch

FEBRUARY 15, 2024

X (formerly Twitter) is one of the most popular social media platforms for businesses and individuals, with around 335 million monthly active users worldwide. Allowing brands to connect with their consumers and establish a recognizable online presence, it is a crucial platform to reach audiences on a global scale.

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Branding Branding Brands Social Media 59

Erik K Pelton

APRIL 22, 2024

It allows the owner to use the ® symbol, which conveys a brand’s status and helps ward off Infringers. You appear in the USPTO database, so when other brands are searching and clearing new names, it helps avoid conflicts. Registration is essentially insurance for your brand by building up a fort of protection around it.

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Registering Trademarks Trademark Registration Branding 130

Erik K Pelton

AUGUST 5, 2022

One of the most frequent questions I get is “When should I begin the process to start applying to register my trademark as a business owner?” That moment, of course, can be at a variety of different stages for a business, and that’s what I want to review here. What if you started using the brand name on social media?

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Registration Trademark Social Media Branding 147

The IPKat

MARCH 11, 2024

The promotion of items on social media by celebrities and influencers is commonplace for companies. Celebrities are often invited to collaborate to the creation of specific products, or even find themselves at the helm of a brand's artistic direction.

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Social Media Designs Design Settlement 56

Corsearch

FEBRUARY 29, 2024

Brands are often targeted by bad actors looking to make a quick profit by stealing intellectual property and exploiting consumers. But we also explain the most effective approach: using AI-fueled and expert-led brand protection solutions to save time and ensure a sustained reduction in infringement across marketplaces.

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Branding Branding Brands Intellectual Property 59

TorrentFreak

MARCH 16, 2022

In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. – LimeWire is going from P2P to NFT as it plans a comeback in May – Business Insider.

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Branding Branding Brands Due Diligence 144

Corsearch

AUGUST 10, 2023

Creating and choosing a brand name can be both an exciting and daunting task. Ultimately, the name you choose will serve as the identity of your product or business for a long time to come. Originality makes for brand names that easier to recognise, register and protect. Here are some tips to make the process easier: 1.

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Branding Branding Brands Social Media 52

Corsearch

NOVEMBER 15, 2022

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. This represents a unique opportunity for brands to reach a highly engaged user base. What Are Examples of Metaverse Platforms?

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Branding Branding Brands Non-Fungible Tokens 52

Corsearch

JULY 18, 2023

Millions across the globe have flocked to Instagram Threads – the newest social media platform on the block. But, just how safe is it for consumers and brands? What threats do brands face on Instagram Threads? How can brands protect their IP and consumer safety on Instagram Threads? billion- strong user base [1].

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