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New Frontier: Ten Tips for Navigating Brand Protection in the Metaverse

JD Supra Law

Advances in technology have taken the world by storm in recent years and brand owners must adapt to new forms of expression and brand awareness. Enter the metaverse: an online virtual world where users can interact with each other and digital objects including Non-Fungible Tokens (NFTs).

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Non-fungible Tokens: Commercializing Exclusive Digital Art- A Companion Piece

IPilogue

In May 2021, a phenomenal IPilogue submission by Keir Strickland-Murphy (Osgoode Law ‘22) touched on the recent boom of Non- fungible Tokens. In this piece, I will recapitulate Strickland- Murphy’s exploration of IP ownership of Non-fungible Tokens and expand on recent developments since May.

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Protection of Non-Fungible Tokens in Vietnam

IP and Legal Filings

NFTs ( Non-fungible token ) are digital assets that represent tangible or intangible items, built on existing or newly-created blockchain networks. Since each NFT has a unique encoding, unlike cryptocurrencies with fungible properties, its denomination is based on the quantity and uniqueness of each item. Introduction.

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Fair Use Clauses & Non Fungible Tokens

Traverse Legal Blog

Non fungible tokens (NFTs) , the latest vehicle for capturing, linking to and licensing intellectual property. The tokenization of digital files so that a single owner of that file can be recorded on the blockchain and identified is an important breakthrough in IP protection. . You bought a Bored Ape NFT.

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Generative art NFTs - what brand owners need to know about copyright protection

JD Supra Law

Overview Non-Fungible Tokens (NFTs) continue to generate significant commercial value for brands through the licensing or transfer of intellectual property and commercial rights. This is part 4 of our IP Update series exploring the evolving landscape for Internet, Digital Media and e-Commerce. By: Smart & Biggar

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Brands to the Metaverse and Beyond! Part 1…

The IPKat

We’ve had Decentraland’s ‘ Metaverse Fashion Week ’, where attendees could buy wearable NFTs (Non Fungible Tokens, non-interchangeable digital assets stored on a blockchain), PrettyLittleThing’s first virtual model (launched to a mixed reaction), and the entry of Shiba Inu coin ('SHIB' – an alternative to Dogecoin) into the Metaverse.

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2022 Trademark Law Recap: NFTs, Distinct Branding, and the First Amendment

JD Supra Law

NON-FUNGIBLE TOKENS AND TRADEMARK INFRINGEMENT: WHERE DOES THE LAW STAND? This case is an important one to follow because it will likely shape the course of how intellectual property law will apply to non-fungible tokens (NFTs). District Court for the Southern District of New York.