Remove Advertising Remove Designs Remove Registering Trademarks Remove Registration
article thumbnail

Sounds, Colors, Scents, and Other Nontraditional Trademarks

Erik K Pelton

Examples of those interiors are the Apple Store has a registration for the layout of the store, and Chipotle has a registration for the common design themes that you’ll find in nearly every Chipotle. A famous example of this is the pin stripes of the New York Yankees are a registered trademark.

Trademark 189
article thumbnail

Fortifying Your Brand: Dissuading Infringers through Trademark Registration

LexBlog IP

Essential Benefits of Trademark Registration – Part 6 This is the sixth in a series of posts about the benefits of having your trademark registered. A registered trademark serves as a deterrent to potential infringers. Minimizing Brand Confusion Brand confusion can erode consumer trust and loyalty.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

UCL claim could be based on lost opportunity to register trademark

43(B)log

The highway protocol allegedly suffered from performance issues and never met the design requirements that Zamfir had previously advertised when working with CasperLabs on the product, thus allegedly harming his reputation. The court previously dismissed the claim for failure to sufficiently plead commercial injury.

article thumbnail

Building Brands that Last: Leveraging Effective Brand Building through Trademark Registration

LexBlog IP

Essential Benefits of Trademark Registration – Part 7 This is the seventh in a series of posts about the benefits of having your trademark registered. Trademark registration aids in building a cohesive brand identity. Consumer Trust and Loyalty A registered trademark inspires consumer trust.

article thumbnail

Power of Proof: The Role of Documentary Evidence in Trademark Prosecution

Intepat

The Registrar of Trade Marks , further highlights the importance of documentary evidence in establishing the well-known status of a trademark. Therefore, the significance of such documentary evidence in the entire duration of trademark prosecution is specifically addressed and explained in this article.

article thumbnail

Safeguarding Personal Names

Biswajit Sarkar Copyright Blog

However, the prevalence of unauthorized use of renowned person names in advertisements has become a concern. Many companies exploit renowned person identities without obtaining proper consent, leading intellectual property experts to advocate for the safeguarding of image rights through registration under Intellectual Property laws.

article thumbnail

From Fruit to Fortune: Apple’s Trademark Journey and Their Fierce Protection Strategy

Intepat

This success is largely attributed to Apple’s effective trademarking of various designs and sounds related to its products and services. Notably, Apple trademarked its store design in the United States in 2011. Cracking the Code: What Sets Apple’s Trademark Apart? Prior Registration and Use: Apple Inc.