Remove Advertising Remove Design Remove Designs Remove Registering Trademarks
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Sounds, Colors, Scents, and Other Nontraditional Trademarks

Erik K Pelton

Examples of those interiors are the Apple Store has a registration for the layout of the store, and Chipotle has a registration for the common design themes that you’ll find in nearly every Chipotle. A famous example of this is the pin stripes of the New York Yankees are a registered trademark. Colors can be registered.

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Lower Price Alternative? Comparative Advertising and Trademark Infringement

IPilogue

Comparative advertising is an effective marketing technique, in which a company’s product or service is compared to its competitor’s. Despite these advantages, comparative advertising is a dangerous field to navigate from a legal perspective. Tianchu Gao is an IPilogue Writer and a 1L JD Candidate at Osgoode Hall Law School. .

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UCL claim could be based on lost opportunity to register trademark

43(B)log

The highway protocol allegedly suffered from performance issues and never met the design requirements that Zamfir had previously advertised when working with CasperLabs on the product, thus allegedly harming his reputation. Those injuries didn’t come from the alleged infringement.

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Trademark protection for colors: T-Mobile Magenta

Erik K Pelton

Non-traditional trademarks include sounds, sense, motions, lighting, colors, and more. Essentially, things that are not made up of logo designs or words. I want to focus on color trademarks. The brown color used by UPS is a registered trademark. For instance, the magenta of T-Mobile is a registered trademark.

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Power of Proof: The Role of Documentary Evidence in Trademark Prosecution

Intepat

The Registrar of Trade Marks , further highlights the importance of documentary evidence in establishing the well-known status of a trademark. Therefore, the significance of such documentary evidence in the entire duration of trademark prosecution is specifically addressed and explained in this article.

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From Fruit to Fortune: Apple’s Trademark Journey and Their Fierce Protection Strategy

Intepat

This success is largely attributed to Apple’s effective trademarking of various designs and sounds related to its products and services. Notably, Apple trademarked its store design in the United States in 2011. Cracking the Code: What Sets Apple’s Trademark Apart?

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How To Have Satisfied Clients Long Term

azrights

Tesco probably didn’t initially realise the wider ramifications of using the Clubcard name, so may have been satisfied with its advertising agency. Nearly 10 years ago a designer acquaintance approached me to offer her “brand refresh” service. My logo had been professionally designed and I was happy enough with it.