Corsearch

APRIL 19, 2023

With Gen Z ambivalent on the cost of counterfeiting to legitimate brands – and often actively seeking fakes out – how can brands educate consumers about their societal harms? Typically defined as people born between 1997 and 2012, Gen Z are seen by many brands as the number one audience to connect with online.

Branding 40

Branding Brands Branding Social Media 40

TorrentFreak

JANUARY 24, 2023

When BBB fans aren’t glued to their TVs waiting for the drama to unfold, many can be found on social media, usually speculating about what comes next, based on what they’ve just seen. For example, there is an impact on the attractiveness of audiovisual products for the advertising market,” it reads.

Reporting 131

Reporting Social Media Advertising Advertising 131

TorrentFreak

OCTOBER 31, 2022

While movie and music piracy tends to generate the most headlines, the publishing industry is facing similar issues. Publishers and authors are not happy with the site and are actively trying to limit its exposure. This growth is facilitated by users who openly advertise the site on social media, TikTok included.

Social Media 137

Social Media Publishing Intellectual Property Marketing 137

Above the Fold

JULY 3, 2023

Late last week, the Federal Trade Commission (“FTC”) announced that it had updated its Guides Concerning the Use of Endorsements and Testimonials in Advertising (“Endorsements Guides”) to clarify guidance for advertisers with the goal of combating deceptive reviews and endorsements in violation of the FTC Act.

Social Media 52

Social Media Advertising Advertising Editing 52

LexBlog IP

JULY 3, 2023

Late last week, the Federal Trade Commission (“FTC”) announced that it had updated its Guides Concerning the Use of Endorsements and Testimonials in Advertising (“Endorsements Guides”) to clarify guidance for advertisers with the goal of combating deceptive reviews and endorsements in violation of the FTC Act.

Social Media 52

Social Media Advertising Advertising Editing 52

LexBlog IP

AUGUST 7, 2023

The Center for Countering Digital Hate is a not for profit organization that publishes reports on among other things, hate speech and disinformation on social media. For example, it alleges that 12 posters are responsible for two thirds of the anti-vax content on social media. Are the reports advertisements?

Social Media 52

Social Media Reporting Contracts False Advertising 52

43(B)log

FEBRUARY 3, 2022

22, 2021) This case should be of interest to people working on contextual advertising. Common sense tells us that this is not a simple advertisement.” “It It is a work of fashion journalism that, like every fashion magazine, happens to contain advertisements.” Champion v. Moda Operandi, Inc., 3d -, 2021 WL 4340670, No.

Advertising 62

Advertising Advertising Designs Design 62

BYU Copyright Blog

JUNE 3, 2024

Boyages states that she was an employee of the Athletic Department at the University of Vermont when she was invited to be part of a new brand working group in January 2023. Boyages presenting the art design to the working group, the University started using the logo in its products and advertised it as one of its brands.

Copyright 52

Copyright Art Social Media Designs 52

TorrentFreak

MAY 23, 2024

In 2019, advertising that promoted games with cash prizes was outlawed on TV, radio, in print, on social media, and all other internet platforms. Monitoring carried out by AGCOM over a 48-hour period in November 2019 noted the appearance of an ad for a casino, stating: ‘Join Now The Brand New Italian Online Casino.

Advertising 88

Advertising Advertising Social Media Branding 88

43(B)log

JUNE 21, 2023

5, 2023) Hicks alleged that defendant, a California agricultural corporation, misrepresented the environmental impact of its farming practices through its advertising and “Inaugural Report on Environmental, Social and Governance Actions.” As such, the ESG Report promotes Defendant’s products and its brand more generally.”

Law 70

Law Social Media Reporting Business 70

The IPKat

FEBRUARY 21, 2024

Bloomsbury publishing have kindly provided IPKat readers who would like to purchase this book with a 20% discount. The book examines how the advertising, merchandising, film and television, and sports video-games industries use persona as a key component of their products. The code can be found below.

Television 64

Television Advertising Advertising Social Media 64

Technology & Marketing Law Blog

JANUARY 19, 2023

” Publisher/Speaker Claims. A couple of specifics: The false advertising claims don’t escape 230: “Had those third-party users refrained from posting harmful content, Plaintiffs’ claims that Defendants falsely advertised and misrepresented their applications’ safety would not be cognizable.” ICS Provider.

False Advertising 88

False Advertising Social Media Publishing Advertising 88

TorrentFreak

SEPTEMBER 29, 2023

The notices appeared in the Lumen database , where Google publishes its takedown requests. Many of these promise free music, MP3 download functionality, and the option to download videos and music from social media sites. The takedown notices all target music-related apps.

Music 100

Music Advertising Advertising Social Media 100

LexBlog IP

MARCH 7, 2022

TikTok, a video-sharing platform, has quickly become one of the most popular social media platforms to date. Additionally, TikTok entered into similar deals with Universal Music Publishing Groups and Warner Music Group. By: Noelle Henry. were copyright related. Choreography is another copyright issue faced by TikTok.

Copyright 52

Copyright Social Media Music Copyright Infringement 52

TorrentFreak

JANUARY 31, 2024

Each year around the end of January, the Office of the United States Trade Representative ( USTR ) publishes its annual review of so-called ‘notorious markets’ known for their connections to intellectual property crime. After an unexplained absence in 2021, YTS.mx reappeared in the report last year.

Reporting 93

Reporting Marketing Marketing Social Media 93

LexBlog IP

AUGUST 23, 2023

Patent and Trademark Office Trademark Trial and Appeal Board (“TTAB”) in a pair of precedential decisions published this summer. Thus, brand owners can, and do, register their trade dress at the PTO. Lessons for Brand Owners 1. The TTAB was unmoved.

Designs 52

Designs Design Advertising Advertising 52

LexBlog IP

JULY 26, 2022

I recently joined BakerHostetler’s Chicago office in the Digital Assets and Data Management Practice Group after spending almost eight years at Publicis Groupe, where I led a team of attorneys supporting business units focused on media, data and advertising technology (“ad tech”).

Advertising 52

Advertising Advertising Branding Brands 52

Herbert Smith Freehills

DECEMBER 8, 2022

Whereas they may restrict intra-brand competition or the ability to price differentially, they do not restrict inter-brand competition, where different products compete against each other, and it is therefore necessary to consider their anti-competitive effects on a case-by-case basis. Read more. .

Social Media 52

Social Media Branding Brands Branding 52

Herbert Smith Freehills

DECEMBER 8, 2022

Whereas they may restrict intra-brand competition or the ability to price differentially, they do not restrict inter-brand competition, where different products compete against each other, and it is therefore necessary to consider their anti-competitive effects on a case-by-case basis. Read more. .

Social Media 52

Social Media Branding Brands Branding 52

Corsearch

MARCH 13, 2023

Copyright © Walt Disney Animation Studios A background on copyright protections in the US All works that were published in the US prior to 1923 are now in the public domain, as is any work created by individuals in an official capacity for the federal government. The short answer is no. References [1] [link] [2] [link] [3] [link]

Public Domain 52

Public Domain Trademark Copyright Registering Trademarks 52

43(B)log

NOVEMBER 28, 2022

2, 2022) Before the jury verdict in favor of Monster’s false advertising claim was this opinion resolving evidentiary issues. They weren’t directly asked about the phrase “Super Creatine,” whether participants had prior experiences with or opinions of Bang, or whether they had seen Vital’s advertising in the market. Monster Energy Co.

False Advertising 57

False Advertising Advertising Advertising Social Media 57

IP and Legal Filings

MAY 17, 2024

A very common way of marketing a product is to have it advertised and endorsed by celebrities that the public holds in good opinion. If such content is not taken down within the prescribed time, the social media intermediaries would be liable for the same.

Personality Rights 77

Personality Rights Intellectual Property Social Media Intellectual Property Law 77

LexBlog IP

OCTOBER 4, 2022

On October 3, 2022, the Securities and Exchange Commission announced charges against Kim Kardashian for violation of the anti-touting provision of the Securities Act, Section 17(b), specifically for “touting on social media a crypto asset security offered and sold by EthereumMax without disclosing the payment she received for the promotion.”

Social Media 52

Social Media Intellectual Property Business Registration 52

43(B)log

MAY 22, 2023

May 19, 2023) Whereas the timeshare false advertising cases might be making law largely applicable to other timeshare cases, what’s going on in the strip club advertising cases might have somewhat broader implications. Several had appeared in magazines, advertising campaigns, television episodes, and films. Exotic Island Enters.,

False Advertising 48

False Advertising Social Media Advertising Advertising 48

The IPKat

JANUARY 2, 2022

The well-known company was sued in a California federal court last year for using photos Schroeder took of Sumida posing next to a Volvo S60 as part of a "global advertising campaign" on Instagram without her permission. Julie Zerbo tells the rest of the story on The Fashion Law.

Blogging 124

Blogging IP Non-Fungible Tokens Cease and Desist 124

43(B)log

AUGUST 17, 2021

Facts in the light most favorable to the plaintiffs: Each of the plaintiffs has a significant number of followers on various social media platforms, ranging from greater than ten thousand to several million, and most are “considered social media influencers.” The court was guided by Electra v. 59 Murray Enterprises, Inc.,

Social Media 57

Social Media False Advertising Advertising Advertising 57

TorrentFreak

MAY 17, 2022

Whether it always performs as advertised is up for debate but there are videos showing it in action on Amazon and other platforms quickly downloading files, rather than attempting to record the screen. StreamFab claims to be a sub-brand of DVDFab, a popular piece of software used to copy DVD and Blu-ray discs.

Copying 115

Copying Social Media Licensing Technology 115

The IPKat

JULY 18, 2021

Subsequently, the Committee Report on the Economics of Music Streaming has been published, calling for "a complete reset" of music streaming and the need for significant change within the music industry. Some of the key regulatory recommendations are discussed in this post. Slowly eats popcorn in gripped anticipation.!

Music 138

Music Contracts Reporting Marketing 138

LexBlog IP

MAY 20, 2022

There will be a formal 60-day notice and comment period after the notice is published in the Federal Register and then likely some more refinements before this proposal grows up to be a real guide. It is very common for fashion brands to give influencers their clothes to just wear in their glamorous lives but not actively promote.

Social Media 52

Social Media Advertising Advertising Branding 52

43(B)log

MARCH 18, 2022

4, 2022) Mosafer, a travel business that “aligns its branding with the State of Qatar,” sued several defendants for making public statements allegedly disparaging the State of Qatar and harming the Mosafer parties’ brand, which is closely aligned with the country.

Law 57

Law False Advertising Social Media Branding 57

Copyright Lately

SEPTEMBER 12, 2022

Case in point is a recent ruling out of the Central District of California involving clothing brand Deadly Doll. So long as the product is genuine and has been lawfully obtained, the Copyright Act’s first sale doctrine will permit the sale, and section 113(c) will permit the use of photos of the product to advertise the sale. (To

Copyright 96

Copyright Derivative Work Artwork Fair Use 96

JIPL Online

APRIL 9, 2021

Brands have recently begun to co-opt this form of communication in an attempt to capitalize on the prevalence and effectiveness of memes. [ii] ii] Existing copyright law is ineffective in its application to new forms of digital media. Miceli, Law and Economics: Private and Public 23 (West Academic Publishing 2018). [v]

Copyright Infringement 98

Copyright Infringement Copyright Intellectual Property Blogging 98

Above the Fold

MAY 25, 2022

Social media has taken over, with social media users nearly doubling from 2.3 1] Social media platforms provide direct access to consumers, with the ability to focus on niche consumer groups. Key takeaways include: Endorsements should make obvious the existence of material connection with brand.

Social Media 52

Social Media Branding Brands Branding 52

LexBlog IP

MAY 25, 2022

Social media has taken over, with social media users nearly doubling from 2.3 1] Social media platforms provide direct access to consumers, with the ability to focus on niche consumer groups. Key takeaways include: Endorsements should make obvious the existence of material connection with brand.

Social Media 52

Social Media Branding Brands Branding 52

IP Tech Blog

FEBRUARY 2, 2022

Brands and agencies are responsible for ensuring that influencer behaviour on social media complies with ad disclosure rule. The Advertising Standards Authority ( ASA ) has introduced a novel approach to sanctioning influencers who consistently fail to disclose ads on their Instagram accounts.

Social Media 57

Social Media Advertising Advertising Branding 57

LexBlog IP

FEBRUARY 2, 2022

Brands and agencies are responsible for ensuring that influencer behaviour on social media complies with ad disclosure rule. The Advertising Standards Authority ( ASA ) has introduced a novel approach to sanctioning influencers who consistently fail to disclose ads on their Instagram accounts.

Social Media 52

Social Media Advertising Advertising Branding 52

Biswajit Sarkar Copyright Blog

FEBRUARY 22, 2024

It is also called a brand name because it contains names, symbols, logos, and taglines that help to identify and differentiate a company’s goods and services from those of others. Customers can simply differentiate between the brands they were looking for. Customers can identify the brand and its products by a glance.

Business 52

Business Trademark Registration Cease and Desist 52