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Most valuable global brands of 2024

Olartemoure Blog

Kantar, a leading market research company, published the list of the 100 most valuable brands in the world for this 2024. The list is headed by Apple, which for the third consecutive year occupies the first place, and this year becomes the first brand to reach the billion-dollar mark.

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Marketing Partnerships with Olympic Athletes: Is it Worth the Effort for Cannabis Brands?

JD Supra Law

As the 2024 Paris Olympics draws near, many brands are eager for an opportunity to partner with Olympic athletes to enhance brand visibility and grow market share in competitive industries.

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MarkIt to Market® - March 2024

JD Supra Law

Welcome to the March 2024 issue of Sterne Kessler’s MarkIt to Market® newsletter. By: Sterne, Kessler, Goldstein & Fox P.L.L.C.

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Patent Case Summaries | Week Ending June 28, 2024

JD Supra Law

June 25, 2024). Amarin markets and sells icosapent ethyl, an ethyl ester of an omega-3 fatty acid commonly found in fish oils, under the brand name Vascepa®. Hikma Pharmaceuticals USA Inc., 2023-1169 (Fed. Opinion by Lourie, joined by Moore and Albright (sitting by designation).

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What Brands Need To Know For Marketing Compliance In 2024

IP Law 360

Testimonials, endorsements and consumer reviews have been on the Federal Trade Commission's radar for years — and since this evolving area will continue to be an enforcement priority in 2024, now is the time to ensure your house is in order, say attorneys at Crowell & Moring.

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"#1 Brand" claim was literally false because of apples-to-oranges comparison

43(B)log

10849 (LGS), 2024 WL 2853622 (S.D.N.Y. 4, 2024) Finding Zesty Paws’ “#1 Brand” claim literally false, the court grants a preliminary injunction despite Zesty Paws’ attempt to create a factual dispute about what a “brand” is. Nutramax and Zesty Paws are direct competitors in the pet supplement market. Nutramax Labs.,

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Brand finance Top trademarks

Olartemoure Blog

On January 17th, 2024, Brand Finance presented its Global 500 2024 Report, highlighting the importance of trademarks as intangible assets of companies, allowing their owners to enhance their business value and potentially fuel renewed growth.