Remove 2022 Remove Branding Remove Marketing Remove Non-Fungible Tokens
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Trademarks and the Metaverse: Imaginary Rights or Real Wrongs?

SpicyIP

Feb 25, 2022. March 4, 2022. Feb 22, 2022. Class 9: Virtual two wheelers; virtual motorcycles; virtual scooters; virtual three wheelers; virtual electric vehicles; virtual gaming studio, virtual gaming parlour, downloadable multimedia files containing artwork, text, audio and video files and non-fungible tokens.

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“Murky Terms of Purchase and Ownership”: Nike Sues StockX Over Virtual Sneaker NFTs

IPilogue

and requiring someone to repeat their answer after you zoned out, here is the definition: Non-fungible token (“ NFT ”): a digital asset that represents real-world objects like art, music, in-game items, and videos. The mega shoe brand alleges that these sales will confuse customers.

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NFTs: New Frontiers for Trademarks

IP Tech Blog

Intellectual property owners need to add the metaverse to places to watch for possible infringement, specifically, trademark or copyright infringement in the form of NFTs or non-fungible tokens. The Amended Complaint, filed on March 2, 2022, provides additional background and context for Hermès’ claims.

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Brand NFT Advertising Basics, or One for All of Us Who Wanted a Pony Growing Up, Who Don’t Quite Get the NFT Buzz, and Who Really, Really Need a Vacation

LexBlog IP

NFTs (non-fungible tokens, not thoroughbreds) were not a disappointment but instead were all the rage for holiday giving this year, including offerings from brands such as Adidas and Balmain x Barbie. But if your clients are launching NFTs for sale in 2022, making clear to consumers what they are buying is key.

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NFTs: New Frontiers for Trademarks

LexBlog IP

Intellectual property owners need to add the metaverse to places to watch for possible infringement, specifically, trademark or copyright infringement in the form of NFTs or non-fungible tokens. The Amended Complaint, filed on March 2, 2022, provides additional background and context for Hermès’ claims.

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A Year Since Hermès Verdict: The Tussle Between Trade Mark Rights and Artistic Freedom Continues

IP and Legal Filings

The dispute revolved around an antediluvian luxury handbag brand ‘Hermès’ and artist Mason Rothschild for his avant-garde creation called MetaBirkin NFTs. Secondly, it refused to recognize those non fungible tokens as an ‘Art’ and held them disentitled for any protection under the ‘First Amendment’.

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Ten things to know about NFTs

The IPKat

There has obviously been a considerable amount of excitement around non-fungible tokens (NFTs) over the last few years and some interesting developments in the last few months. The non-fungible part means that it is something that has unique value based on the buyer’s sentiment and/or market dynamics.