Remove 2021 Remove Advertising Remove Contracts
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1H 2021 Quick Links, Part 4 (Advertising, Contracts, & More)

Technology & Marketing Law Blog

Advertising/E-Commerce. 2021 WL 221878 (9th Cir Jan. 22, 2021): companies now pay so-called “influencers” to issue posts on social media touting their products or services. To navigate the seemingly unending stream of advertisements, consumers often depend on independent reviews for candid and accurate assessments.

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Retailer has standing to assert Lanham Act false advertising claims against its own supplier

43(B)log

Lynd advertised the Product as effective against the coronavirus. Ultimately, AHBP took an exclusive license to sell the product in Argentina, with purchasing and advertising/marketing spend minimums. the Lanham Act false advertising claim survived.

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A Look Back at India’s Top IP Developments of 2021

SpicyIP

Continuing our annual tradition of recounting the significant developments that impacted the Indian IP landscape in the year that has been, we bring you a round-up of 2021’s developments. The Court held that the use of the Google Ads program undisputedly qualifies as advertising, which falls under Indian trademark law.

IP 143
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Contract remedies again prove broader than false advertising for pandemic-related suits

43(B)log

3d -, 2021 WL 790638 (S.D.N.Y. 26, 2021) These are two putative class actions against Columbia and Pace based on allegedly broken promises due to the pandemic. Thus, some but not all breach of contract claims survived. A reversal of the usual result: contract claims are usually much narrower than unfair trade practices claims.]

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Pandemic ski resort closures allow both contract and advertising claims

43(B)log

2021 WL 2633326, No. 25, 2021) Unlike the education cases so far, this pandemic case sustains both consumer protection and contract claims. Goodrich v. Alterra Mountain Co., 20-cv-01057-RM-SKC (D.

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Antitrust Law Doesn’t Prevent Apple From Rejecting Apps From Its App Store–Coronavirus Reporter v. Apple

Technology & Marketing Law Blog

Query: if the only newspaper in town decides which advertisements may properly be posted or which advertisements to accept, does a rejected advertiser suffer an anti-trust injury? Breach of Contract. 2021 WL 5936910 (N.D. That is not the kind of injury antitrust laws are intended to protect. Implications.

Reporting 119
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YouTubers Must Pay $3.5m Damages For Uploading 10-Minute Movie Edits

TorrentFreak

People generating advertising revenue from ‘Fast Movies’ certainly wouldn’t improve things either. In June 2021, three ‘Fast Movie’ YouTubers were arrested in Japan following criminal complaints from several media companies.

Editing 145