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Retailer has standing to assert Lanham Act false advertising claims against its own supplier

43(B)log

In reliance, AHBP allegedly hired employees and designers, consulted with lawyers, accountants, biologists and virologists, rented warehouse and office space, and entered into contracts with buyers in Argentina. the Lanham Act false advertising claim survived. But see The Knit With v. Knitting Fever, Inc., App'x 27 (3d Cir.

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dissatisfaction w/Amazon's partner program isn't TM infringement/false advertising

43(B)log

False designation of origin/false advertising: Lasoff v. And it dismissed false advertising claims as “duplicative of his infringement claim.” Infringement: Multi Time Mach., Amazon.com, Inc., 3d 930 (9th Cir. Amazon.com, Inc., App’x 400, 401 (9th Cir. So too here.

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two opinions send "false advertising of certification mark" claim to jury

43(B)log

pictures of not-good plywood from case Plaintiffs alleged both direct and contributory false advertising. Defendants challenged whether plaintiffs identified any false or misleading statements by defendants. In Baldino’s Lock & Key Serv., Google, Inc., App’x 81 (4th Cir.

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Defendant's belief its ads were effective is evidence of injury

43(B)log

Thanks to its patents, Amgen enjoyed a temporary exclusivity period for pegfilgrastim injections until 2015. Injury: Damages and disgorgement under the Lanham Act require injury (for false advertising, not trademark infringement, despite the same statutory language covering both; no, I am not going to stop pointing this out any time soon).

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Using dominant competitor's part names/numbers for comparison isn't false advertising, TM infringement, or (c) infringement

43(B)log

15, 2023) Simpson sued its competitor MiTek for using Simpson part numbers for structural connectors/fasteners for use in the construction industry in its catalogs/other promotional material; the court here, after a nonjury trial before the magistrate judge, rather comprehensively rejects its false advertising, trademark, and copyright claims. (It

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Too Good a Deal? JC Penny Hit with Class Action Suit Over False Reference Pricing

IP Tech Blog

JC Penny, for example, has been hit with a class action lawsuit in the Southern District of California over its alleged advertising practice of using “false reference pricing.” Carranza claims that JC Penny falsely advertises its products on its e-commerce website by listing a high reference price and the corresponding sale price.

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Tiktok's other, smaller legal problem

43(B)log

2015) “in this circuit, a reverse passing off claim requires the alteration of a product and a subsequent sale.” False advertising: Meishe pointed to statements defendants made in their copyright notice at tiktok.com, in the ByteDance Code of Conduct, in TikTok’s Intellectual Property Policy, and in TikTok’s terms of service.