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Common Mistakes to Avoid When Registering a Trademark

IP and Legal Filings

Introduction Registration of a trademark is an important step toward building a brand on solid ground. Lack of distinctiveness to incorrect classification are among the common errors that can bring derailment upon your trademark registration.

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Best of 2013: WAL-ZYR versus ZYRTEC: Allergic to legislating trademark law?

Likelihood of Confusion

First published February 14, 2013. The post Best of 2013: WAL-ZYR versus ZYRTEC: Allergic to legislating trademark law? I have no problem using the TTABlog for a blog launching point every week. Why would I when I can riff on a post such. appeared first on LIKELIHOOD OF CONFUSION™.

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Slanted against him

Likelihood of Confusion

Originally posted 2013-09-28 21:24:28. Republished by Blog Post PromoterAnother not-safe-for-work story is out there about a trademark registration denied under Section 2(a) of the Lanham Act as “immoral or scandalous.” ” John Welch and Marc Randazza address the issue brilliantly here and here.

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Best of 2013: Arnold Palmer and the Perfect Brand

Likelihood of Confusion

As seen in the Benny Goodman case in the TTAB, celebrity, brand power and trademark rights may outlive a celebrity’s peak performing years, but will bear fruit only as long as the roots. The post Best of 2013: Arnold Palmer and the Perfect Brand appeared first on LIKELIHOOD OF CONFUSION™.

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Best of 2013: WORLD TRADE CENTER naming rights and municipal IP policy – What rights?

Likelihood of Confusion

This was originally posted on September 9, 2013. The big story today, as One World Trade Center nears completion, is about “rights” The post Best of 2013: WORLD TRADE CENTER naming rights and municipal IP policy – What rights? “Best of” posts will continue until next week.

IP 95
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Clever slogan, yes. Trademark, no.

Likelihood of Confusion

Originally posted 2013-03-29 13:18:08. Trademark, no. Republished by Blog Post PromoterDespite the impression you might get around here, being a big company doesn’t mean you have to always be wrong — or even always be the pursuer — in an IP dispute. appeared first on LIKELIHOOD OF CONFUSION.

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Best of 2013: It’s fun to stay at the U-N-T-A!

Likelihood of Confusion

First published May 19, 2013. which stands for International Trademark Association! The post Best of 2013: It’s fun to stay at the U-N-T-A! Last year there was much Strum und Drang here about INTA — sorry, I mean The I-N-T-A!, now there’s. appeared first on LIKELIHOOD OF CONFUSION™.