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Trade Dress Protection for Non-Traditional Marks in the Fashion Industry

IP and Legal Filings

The fashion industry sector extends beyond simple trademarks, such as logos or brand names, but rather includes characteristics, including colour palettes, product forms, or even the structure of physical store spaces. In an aesthetic-driven industry, these marks are very important for differentiating one brand from another.

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How Brands Can Help Change Gen Z’s Attitudes Toward Counterfeiting

Corsearch

With Gen Zs growing influence on global eCommerce, their attitudes toward counterfeiting present both a challenge and an opportunity for brands. In his previous role as Head of Digital IP Enforcement for Tommy Hilfiger , Alastair lead the global strategic operations for brand protection, encompassing both online and offline actions.

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The Market Value of Chinatown’s Culture

IPilogue

“That which we call a rose by any other name would smell as sweet” … but would that which we call a brand by any other name be as hype? Founded in 2016, Los Angeles-based streetwear brand formerly known as Chinatown Market offers everything you’d need to fit in on Fairfax Avenue. The case, filed in 2012 in the U.S.

Marketing 105
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Once Branded Notorious Pirates, Sites Agree to Filter Out Pirated TV Shows

TorrentFreak

In early January 2012, many operators of successful, public file-hosting sites were looking forward to another productive year. Later in 2012, the RIAA submitted its regular report to the United States Trade Representative, requesting various sites to be branded notorious pirate markets. and Hellspy.sk.

Branding 143
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STEALING HOME: A PROPOSAL FOR RESCUING FANS AND FRANCHISES FROM THE COUNTERFEIT SPORTS APPAREL MARKET

JIPL Online

iii] It is estimated that counterfeit merchandising costs American businesses $200 Billion each year, [iv] and in 2012 alone it was estimated that sports leagues lost $13 billion in revenue from fake goods. [v] v] Thus, the market for counterfeit sports apparel in the United States is quite large.

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[Part II] Assessing DHC’s Finding on Piercing the Corporate Veil and Damages in the Amazon Case

SpicyIP

C Union of India (2012). While actions against infringement of copyright or trademark are welcome, the same should not be at the cost of choking a free market or the rights of small businessmen and entrepreneurs to carry on with their business ( Vasundhara Majithia ). Why Does it Matter?

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“What’s in a name?”: Trademark Considerations for Rebranding a Business

IPilogue

When reports about Facebook’s plan to change its corporate name hit the internet, branding experts offered their theories about the driving force behind the social media giant’s decision to rebrand itself. Finally, consulting with seasoned trademark professionals and branding experts is key to a successful rebrand strategy. Conclusion.

Business 111