Remove 2011 Remove Branding Remove Brands Remove Marketing
article thumbnail

Brand wars: the never-ending battle against the clones

The IPKat

They estimated the market value of original Off-White items to be around $11,700. Comment Brand owners know that the battle against counterfeiting and piracy remains a challenging one. Off-White submitted that there had been "use in the course of trade," citing the quantity and amount of counterfeit garments. customs trainings).

article thumbnail

From Static Symbols to Fluid Brand Identities

IP and Legal Filings

The Reason Behind This Evolutionary Development Brand and companies have made it a trend to evolve from time to time creating variants over their original/ main or core mark. It strengthens brand awareness, builds a better rapport, and a more intimate Business-to-consumer relation which builds trust and faith in their product.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Brand-Generic Drugs: Infringement Judged by the ANDA Filing

Patently-O

In 2018, Eagle filed its Abbreviated New Drug Application (ANDA) with the FDA seeking to market a generic version of Par’s vasopressin injection product (Vasostrict) used for emergency blood pressure treatment. Eagle Pharm., 2021-2342, — F.4th 4th — ( Fed. 18, 2022 ). 35 U.S.C. § 355(j)(2)(A)(vii)(IV). 3d 1366, 1378 (Fed.

article thumbnail

Real Real Not So “Real” Chanel, Inc. The luxury fashion And clothing brand

IP and Legal Filings

. (“Chanel”), is an iconic fashion company based in New York known for its luxury fashion products and owns rights to several Chanel and CC monograms trademarks associated with the brand design. The brand was not involved with selling secondly handed or vintage goods. Veronique Idea Corp., 2d 262, 267 (S.D.N.Y.

article thumbnail

Precedential No. 35: TTAB Grants MIRAGE BRANDS Cancellation Petition Due To Likelihood of Reverse Confusion

The TTABlog

In an otherwise straightforward Section 2(d) analysis, the Board ruled that confusion is likely between Respondent's registered marks MIRAGE BRANDS (standard form) and MIRAGE BRANDS & Design [BRANDS disclaimed], and Petitioner Mahender Sabhnani's previously used and registered mark ROYAL MIRAGE & Design , all for perfume.

article thumbnail

From Fruit to Fortune: Apple’s Trademark Journey and Their Fierce Protection Strategy

Intepat

Notably, Apple trademarked its store design in the United States in 2011. Apple could argue transborder reputation, asserting that its brand’s recognition and reputation extend beyond national borders. has invested heavily in marketing and brand promotion, making its trademark well-known to consumers.

article thumbnail

"One a Day" plausibly misleads when consumers need to take more than one to get full benefit

43(B)log

10-CV-1662, 2011 WL 13224118 (E.D. July 22, 2011)). It was also relevant, though not dispositive, that other supplements sold under the same brand were, in fact, one per day. Bayer AG, No. 17-CV-647, 2017 WL 3168525 (N.D. July 26, 2017), vacated and remanded, 742 F. App’x 325 (9th Cir. 2018); and Howard v. Bayer Corp.,