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Landmark Trademark Battles: Shaping Brand Protection Globally and in India

IP and Legal Filings

Protection of trademarks is important for the following reasons: Preservation of brand identity Prevention of customer confusion Business investment protection Fair Competition Innovation in branding Famous infringement cases within the areas of intellectual property underline complex legal issues and stakes involved. Dongre and Ors.

Brands 98
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From Static Symbols to Fluid Brand Identities

IP and Legal Filings

The Reason Behind This Evolutionary Development Brand and companies have made it a trend to evolve from time to time creating variants over their original/ main or core mark. It strengthens brand awareness, builds a better rapport, and a more intimate Business-to-consumer relation which builds trust and faith in their product.

Brands 98
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Manu Bhaker’s Olympics Victory: Do Brands Violate Publicity Rights by Putting out Congratulatory Posts?

SpicyIP

Image from here Manu Bhaker’s Olympics Victory: Do Brands Violate Publicity Rights by Putting out Congratulatory Posts? Moment marketing” refers to a strategy where brands can take advantage of ongoing events to gain relevance, and especially for some of the sheen of patriotic athletic victories to wear off on them.

Brands 105
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Trademark Infringement Get So “Lucky”

IP and Legal Filings

This popular case originated from a long-running legal dispute involving the Petitioner, Lucky Brand Dungarees, Inc. Lucky Brand), and the Respondent, Marcel Fashions Group, Inc. Lucky Brand claimed a defense against Marcel in the most recent case between the two, which it had not fully explored in a previous suit between them.

Trademark 105
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The Sham Litigation Exception after AbbVie - Is the Subjective Element a Sham?

JD Supra Law

The Federal Trade Commission (“FTC”) sued AbbVie and Besins Healthcare, co-owners of a patent that covered brand AndroGel, in 2017. The FTC claimed that the manufacturers had brought “sham” patent infringement litigation in 2011 against Teva and another generic supplier, Perrigo.

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Brand-Generic Drugs: Infringement Judged by the ANDA Filing

Patently-O

In order to facilitate resolution of brand-generic patent conflict, the Patent Laws include a form of paper infringement–a legal fiction that simply filing an ANDA and Paragraph IV certification counts as a form of patent infringement. § 355(j)(2)(A)(vii)(IV). ” In re Brimonidine Patent Litig., 3d 1366, 1378 (Fed.

Brands 87
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Top Trademark Trends of 2021 (Meta TMA edition)

Erik K Pelton

The biggest individual brand story of the year was Facebook’s announcement of its new META brand. Major brands across industries – including Marvel, KISS, UFC, Nike, and many more – filed for trademarks to cover new products and services in the metaverse. 2011: [link]. Mega META announcement. NFT trademarks.

Editing 147