Remove 2008 Remove Advertising Remove Brands
article thumbnail

Empowering Trademarks: How Emerging Technologies Are Revolutionizing Brand Protection

IP and Legal Filings

It serves as an essential element in making up the brand identity, customer loyalty, and market differentiation. Emerging technologies for better Trademark Protection Several challenges occur along the way as the companies establish their brand presence domestically and internationally.

Brands 97
article thumbnail

Landmark Trademark Battles: Shaping Brand Protection Globally and in India

IP and Legal Filings

Protection of trademarks is important for the following reasons: Preservation of brand identity Prevention of customer confusion Business investment protection Fair Competition Innovation in branding Famous infringement cases within the areas of intellectual property underline complex legal issues and stakes involved. Dongre and Ors.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Another API (c) case with false advertising and contract claims too

43(B)log

Defendants allegedly copied key components of Trackman’s copyrighted software and falsely suggested, in promotions and advertisements, that defendants were authorized to use the well-known courses in their game. Although the court dismissed a contract claim, copyright and false advertising claims survived. 3d 1137 (9th Cir.

article thumbnail

Hot n Cold ruling from Australian Federal Court partially overturns Katy Perry trade mark decision

The IPKat

1264761), which was registered in class 25 for "clothes" with a priority date of 29 September 2008. She settled on the brand name Katie Perry and started her own fashion label in 2007. Her management team set up a web-store by 24 September 2008 to advertise and sell such merchandise.

article thumbnail

UK Regulator Bans Misleading “Hot Air” Ads

IP Tech Blog

The Advertising Standards Authority (ASA) has banned four separate adverts which relate to electric plug-in mini heaters. Although the ads which were investigated were placed by different advertisers, the ads were representing the same mini-heater product. None of the advertisers responded to the ASA.

article thumbnail

In First Stage of Cancellation Proceeding, TTAB Finds Discontinuance of Use of RASCAL HOUSE for Restaurant Services

The TTABlog

Petitioner did not challenge any of the evidence showing display of the RASCAL HOUSE marks on Jerry's Deli menus and on advertising while the RASCAL HOUSE restaurants were operating. The Board found that Jerry's evidence purporting to show use of the three marks for restaurant services failed to pass mustard muster.

article thumbnail

Coffee producers left with bitter taste in their mouths after shape mark infringement case rejected by Federal Court of Australia

The IPKat

The trade mark is used to sell instant coffee under the MOCCONA brand name, notably jars of “Moccona Classic Medium Roast” (see example right). It sells coffee products, notably under its major brand, Vittoria, which launched in 1958 and was the highest selling brand by value in Australia in the bean and ground coffee market in 2023.