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The Madrid Protocol: Streamlining International Trademark Registration

IP and Legal Filings

New opportunities seemingly point to greater growth, but with it comes diffiernt challenges: how to protect such intellectual properties, especially trademarks. To secure a trademark in different legal jurisdictions is a time-, cost-, and process-draining exercise. Operational Mechanism of the Madrid Protocol 1.

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Why Restaurants Need Trademark Registration

Erik K Pelton

The following is an edited transcript of my video Why Restaurants Need Trademark Protection. I’ve been blessed to work with filing more than 200 trademark applications for restaurant services. I’m fortunate because I get to work with ones who understand the value of protecting their name and registering it as a trademark.

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The Value of a Trademark Registration

Erik K Pelton

Erik summarizes the results of a recent study published by the NOVA School of Business & Economics about the data used to show the tremendous monetary value of having a registered trademark for businesses. The post The Value of a Trademark Registration appeared first on Erik M Pelton & Associates, PLLC.

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Trademark protection for cannabis brands

Erik K Pelton

Note that this field may be subject to changes and developments more than others when it comes to trademark registration strategies. The overlapping state and Federal issues regarding the regulation and legality of these products provide unique challenges and strategies related to trademark protection.

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Why trademarks matter for food trucks

Erik K Pelton

Food trucks have a heightened need to proper trademark protection: The industry is booming and growing rapidly, with lots of new brand names being developed every month. Therefore, without USPTO registration, a food truck brand is only protected in the local geographic area where it operates and not anywhere else in the U.S.

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Trademark Tips for Journalists

Erik K Pelton

The following is an edited transcript of my video Trademark Tips for Journalists. Journalists consistently struggle with some of the nuance, terminology and language of trademark law. Having a trademark doesn’t mean that you have a trademark registrationit doesn’t even necessarily mean that you have a trademark application.

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Trademark registration: a boost to any brand’s immune system

Erik K Pelton

The following is a transcript of my video Vaccinate Your Brand with Trademark Registration. Trademark registration is like a vaccine to protect your brand from harms and dangers and risks, because when we get vaccinated, we’re boosting our immune system. It’s a hybrid of half-vaccinated.