Personality Rights Reference Social Media 
IP and Legal Filings
MAY 13, 2023
However, the order was brief and did not specify any statutory or common law basis for the protection of personality rights, merely citing Titan Industries as precedent. For example, can personality rights be viewed as an extension of the right to privacy? In Gautam Gambhir v. D.A.P & Co. &
IP and Legal Filings
MAY 17, 2024
The development of Artificial Intelligence, from being able to create edited photos to now generating deepfake videos that cannot be distinguished from real videos, has created an imminent threat to intellectual property rights and personality rights specifically. and includes both commercial and non-commercial aspects.
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SpicyIP
AUGUST 26, 2024
However, its specific emphasis on protecting certain elements of the whole scheme of copyrighted content, such as fictional characters and the distinctive personas they embody, has been a focal point, contributing substantially to the discourse surrounding the ever-expanding ambit of copyrightability as well as personality rights.
SpicyIP
FEBRUARY 17, 2025
However, the announcement was made through a social media post by the Minister and no official statement has been published on the website. The unauthorized commercial exploitation of Late Ratan Tatas name and image was also recognized as a violation of personality rights. Read for more on this update!
IPilogue
DECEMBER 9, 2021
This may become tricky in the context of social media, as memes only become popular by copying and reposting. However, while memes reference and communicate with one another, any changes beyond the trivial and mechanical may meet the originality threshold, even if the later work infringes the earlier. According to s.3(1)
Selvam & Selvam Blog
APRIL 5, 2022
The power of the internet, in particular that of social media is humungous. When used strategically, social media becomes one of the most powerful tools of digital marketing. With the evolution of social media, the concept of moment marketing has also become increasingly common. Personality Rights.
IP and Legal Filings
FEBRUARY 20, 2024
ABSTRACT There has been a dramatic increase in the commercial use of celebrity personalities by people not authorized to do so compared to the earlier times. Protecting personality rights has become a growing problem in India due to deepfakes, morphed pictures, etc. Interesting right? Puttaswamy v.
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