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” Nonetheless, this lawsuit gave birth to the concept of “ sequel rights,” which allow for the preservation of movie names by injunction. ” [9] Furthermore, there have been instances, such as “ Arbaaz Khan Production Private Limited v. North Star Entertainment Pvt. Ltd ” [10].,
Intellectual property right The World Intellectual Property Organization coordinates the policies and national initiatives around intellectual property rights and has defined intellectual property as referring to the “unique value creation of the human intellect that results from human ingenuity, creativity, and inventiveness”.
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