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Advent of AI Voice Generation and Threat to Personality Rights

IP and Legal Filings

The development of Artificial Intelligence, from being able to create edited photos to now generating deepfake videos that cannot be distinguished from real videos, has created an imminent threat to intellectual property rights and personality rights specifically. How can such rights be enforced under the existing legal framework?

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Byte – Sized Battles: Challenges of Deploying AI in Trademark Disputes

Intepat

Accountability AI can help address trademark infringement but faces challenges in evaluating target audiences and their interest in specific product categories. Academics question the practicality of AI conducting subjective examinations in trademark law, as it lacks the ability to capture subtle distinctions.

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Safeguarding Personal Names

Biswajit Sarkar Copyright Blog

Therefore, the need to safeguard one’s name becomes apparent, and Intellectual Property Rights offer a means to address this concern. By doing so, renowned people can proactively protect their image and prevent unauthorized usage, ensuring the lawful association of their name with products in the marketplace.

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Personality Rights – Is it enough to protect us from AI?

Selvam & Selvam Blog

In response to these threats, many popular personalities have started trademarking their names to protect their goodwill and reputation from being misused by technology. To be honest, under the current system, the scope of protection is limited. Once uploaded, there is no reversing it.

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Protection of Nonfungible Tokens in Indonesia

IP and Legal Filings

privacy policy; and. Intellectual property rights are a key consideration when it comes to NFTs because they contain art, music, videos, pictures, and other creations. Provisions of intellectual property law will be applicable to NFTs. Trademark: NFTs may also be protected as a trademark.

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Traditional Tattoos on the Red Carpet: Continuing the Conversation of Collective Ownership

IPilogue

These events point to two prevalent issues within the current legal framework: First, that current intellectual property laws do not properly acknowledge collective ownership over shared culture within Indigenous communities and second, whether tattoo designs have the potential to be protected through copyright laws.

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Publicity Rights: An analysis of Amitabh Bachchan V. Rajat Nagi & Ors.

Intepat

For instance, famous Bollywood actor Shah Rukh Khan has registered his name “Shah Rukh Khan” and the initials “SRK” as a trademark to protect his publicity rights. Publicity Rights Under Indian IP Law In India, there is no direct statute that governs publicity rights in the intellectual property law regime.