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False Patent Marking as False Advertising: Overcoming Dastar

Patently-O

Dawgs’ (“Dawgs”) counterclaim for false advertising under the Lanham Act. In 2016, Dawgs added new asserted counterclaims against Crocs, including a claim for false advertising under the Lanham Act. Crocs largely prevailed in those actions. ” Dawgs appealed. See Zenith Elecs. Exzec, Inc. ,

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Examining the Circuit Split on Preliminary Injunctions in False Advertising Post-eBay

IP Watchdog

As fear and anxiety proliferate during this pandemic, fraudulent or false advertisements also surge and explode. Petitioners raise false advertising claims and try to stop misleading advertisements by seeking injunctions.

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False advertising and TM infringement receive very different damages treatment: case in point

43(B)log

17, 2023) Another entry in the “courts treat Lanham Act false advertising very differently than Lanham Act trademark infringement, despite identical damages provisions” line. CareDx sued Natera for false advertising. Natera, Inc., 19-662-CFC, 2023 WL 4561059 (D. Natera made superiority claims for its Prospera.

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Can Your Trademark Be False Advertising?

JD Supra Law

At the National Advising Division (NAD), competitors will sometimes go for the brass ring, the big prize, the whole enchilada, and ask the NAD to recommend that an advertiser’s trademarked slogan or even the brand name be discontinued. By: BakerHostetler

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Reminder on Call for Papers: Trademark and Unfair Competition Scholarship Roundtable 2024

43(B)log

The Trademark and Unfair Competition Scholarship Roundtable co-hosted by Harvard, NYU, and the University of Pennsylvania will take place this year at Harvard. We invite submissions from academics working on any aspect of trademark, false advertising, marketing, right of publicity, or related areas of the law.

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Press release touting preliminary injunction can found false advertising counterclaims

43(B)log

10, 2023) Zest sued defendants for trademark/trade dress infringement, alleging that defendants’ DESSLoc suite of denture attachment products infringed the trademarks and trade dress of their Locator product suite. Geryon Ventures, LLC, 2023 WL 2903668, No. 22-CV-230 TWR (NLS) (S.D.

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court: there's no right to jury trial when seeking only injunction/disgorgement in false advertising case

43(B)log

May 17, 2023) The court grants these timeshare plaintiffs’ motion for a bench trial, ruling that the Seventh Amendment doesn’t guarantee a jury trial in a false advertising case where the plaintiffs seek only equitable remedies. Timeshare Lawyers P.A., 2023 WL 3510374, No. 20-24681-Civ-Scola (S.D. Hard Candy, Ltd.