Booking.whocares: SCOTUS Issues a Headline-Making Trademark Decision… But Does It Really Matter?
Trademark and Copyright Law Blog
JULY 9, 2020
On June 30, amidst the traditional flurry of end-of-term opinions, the Supreme Court issued its decision in the first case to have been argued before it via teleconference, United States Patent and Trademark Office et al. v. Booking.com B.V. In addition to making history in the remote-work era, this case caught the attention of trademark lawyers and some mainstream media ; after all, it concerns a relatively well-known brand and the intriguing question of genericness.
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