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Central Role of IP and Marketing in Business Design

azrights

If you design IP protection into the business through your agreements, choice of brand name and other identifiers you strengthen your position against the most common and damaging forms of copying in business. Although I engaged a designer for my “branding”, all I essentially got from the expensive exercise was a logo, and a website.

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Friday Fantasies

The IPKat

Christmas markets are already here, the lights are bright and shining, but before November is over, this Kat brings you another bundle of joy in the form of IP events and opportunities. Registration is possible until 9 December 2021 and further information is available here. The conference will take place in Lund, Sweden, and online.

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Now Is Really the Time to Pay Attention to Dark Patterns – Seriously

LexBlog IP

But, we warned, dark patterns had the potential to dramatically reshape how we look at marketing and blur if not obliterate the lines between clever marketing and unlawful marketing. Well for starters, attention to dark patterns has migrated from workshops, speeches and press releases to complaints and a consent order.

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Monday Miscellany

The IPKat

Registration is available here. Registration is open and can be made here. Further details about the event and registration can be found here. More information will be released later on, but registration is already available here. OxFirst - Damage Calculations in Patent Infringement Cases in the U.S.A. -

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Tuesday Wonders

The IPKat

This case concerns the request to invalidate Article 17(4) (b) and 17 (4) (c) of the Copyright in the Digital Single Market Directive (DSM Directive). The webinar will be conducted in English and registration can be made here (the website is in Swedish). Information about the schedule and registration is available here.

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Sunday Surprises

The IPKat

Registration is available through the event's website. The event is free and is currently open for registration here. Registration is open on the congress webpage. Further information about the 2022 Conference Program and registration can be found here. This year's conference will be held from 14 to 16 September.

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Impact of other related Intellectual Property rights on the Pharmaceutical Industry

IIPRD

The portion of the total market that involves electronically enabled medical devices continues to expand. Image Sources : Shutterstock] Medical devices are either designed to target a specific health condition or improved with slight variations to be more effective or replicated for mass accessibility.