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When that happens, the most common reason given is that the site is “under construction” or “was not meant to be live” This is such a common reason that, back in May 2020, I wrote an article about how your webdeveloper can land you in legal trouble. This includes webdevelopement.
If you’re in the webdevelopment department, you’re gonna have a set of specific issues. If you’re doing application development, another set of issues. The controller gets to decide what happens to it and what doesn’t happen to it by contract or otherwise. Who is a Controller?
COY hired MG to develop COY’s subscription platform. Things eventually went bad, resulting in contract/trade secret claims and copyright/ROP counterclaims. After they executed a WebDevelopment Agreement, a number of her copyrighted photos were added to the site created by McCandless (it’s disputed who did that).
You can safeguard your know-how, secure your contracts, or start franchising and licensing among many other things. Do it wrong and you could miss vital opportunities, have your true value stolen or find yourself on the wrong side of an intellectual property dispute. The right IP strategy will be decided based on your business model.
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