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From DVDs to OTT, the entertainment domain has come a long way owing to rapid digitalization affecting creative authorship over their creations [1]. Recent court decisions have clarified the scope of copyright in film screenplays, personality rights, and underlying works concerning contentcreation and licensing in broadcasting.
AI tools offer unprecedented assistance in contentcreation, from automated editing to graphic design, and push the boundaries of creativity. This article explores the intricate world of AI and copyright, providing insights and guidance for those at the forefront of digital contentcreation. Understanding the U.S.
AI tools offer unprecedented assistance in contentcreation, from automated editing to graphic design, and push the boundaries of creativity. This article explores the intricate world of AI and copyright, providing insights and guidance for those at the forefront of digital contentcreation. Understanding the U.S.
laws that stifle contentcreation efforts through unfair copyright enforcement mechanisms. This sort of deadweight loss is detrimental to platforms, creators, and audiences because the risk of demonetization or deletion after the fact may dissuade some creators and audiences from even investing in contentcreation efforts at all.
The Use of Smart Contracts. The introduction of smart contracts has undoubtedly increased the utility of implementing blockchain to safeguard one’s IP assets. Additionally, smart contracts can be utilized to collect royalties from individuals who use and establish IP assets by establishing a contract.
Unlike previous technologies, which simply sped up manual tasks, generative AI enables firms to distil insights from enormous volumes of legal data and streamline highly specific processes like contract drafting or due diligence reviews.
In some cases this will be an internal employee, in other cases a founder of the business, in other cases a contracted graphic designer and so on. Online contentcreation platforms are easily accessible for consumers, simple to use and in some instances, free. Let’s illustrate the concept of authorship with an example.
That may include decentralized contentcreation platforms, IP registries on a blockchain, and smart contract licensing systems. However, these hurdles present novel prospects for imagination and collaboration through modern technologies like smart contracts and blockchain.
But the suit, in which 24-year-old influencer Sydney Nicole Gifford accuses another influencer, 22-year-old Alyssa Sheil, of copying both her posts and her style, may have an outsized effect on the law around online contentcreation. Sheil moved to dismiss six of the eight causes of action.
v] Instead, these companies often opt to shift the associated risk of contentcreation and navigating licensing on to the creators themselves and wait until the last minute to implement more sensible, less destructive solutions that may cost them a bit more than doing nothing. Conclusion.
The expansive contentcreation opportunities in the metaverse have also produced diverse legal questions with a plethora of literature maturing each day. These must further be accompanied by contracts to ensure that one’s intellectual asset is not infringed upon by another. – Data protection and privacy issues.
In a movie, this definition, in the absence of a contract to the contrary, would generally limit authorship to someone at the top of the screen credits, sometimes the producer, sometimes the director, possibly the star or the screenwriter – someone who has artistic control.”
Authors protect their digital content from infringement using contracts and technological methods, which led to the international community creating the “WIPO Copyright Treaty”. It is critical to strengthen the implementation of existing treaties such as TRIPS and improve member-state collaboration.
’ In a movie, this definition, in the absence of a contract to the contrary, would generally limit authorship to someone at the top of the screen credits, sometimes the producer, sometimes the director, possibly the star or the screenwriter – someone who has artistic control.”
Now, further initiatives are needed to support the tailoring of a copyright regime, in contract and statute, to encourage the use of reversion provisions. Finally, Thomas queries whether copyright or contract is the more apt regulator of online platforms.
In our view, if original content is used to feed AI assistants, then content creators will most likely stop generating content. To avoid this kind of deadlock, a new technological infrastructure and a new social contract with technology become necessary.
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