Remove Brands Remove Intellectual Property Remove Marketing Remove Workshop
article thumbnail

Central Role of IP and Marketing in Business Design

azrights

Most people assume intellectual property is primarily a distress purchase. If you design IP protection into the business through your agreements, choice of brand name and other identifiers you strengthen your position against the most common and damaging forms of copying in business.

article thumbnail

Sunday Surprises

The IPKat

Image: flickr.com Katfood SMEs and Chinese market opportunities webinar 4IP council is organising a webinar session titled "SMEs and patent holdouts: how European SMEs fight back", dedicated to European SMEs and startups interested in the opportunity that the Chinese market can bring to their businesses. For details, click here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Monday Miscellany

The IPKat

There will also be workshops on artificial intelligence, trade secrets, co-branding, copyright in IP enforcement and amicus curiae briefs (as well as a whole range of other topics!). Degree Programme)/ Master of Law in Intellectual Property Law and Management (LL.M. Degree Programme).

article thumbnail

Dragons' Den IP Blog - Series 21 Episode 4

Dragons' Den

Their venture, The Stone Age Company, aims to deliver interactive workshops to primary school children. The team delivers workshops to primary schools. Her mission was to bring the art of henna to a mass market, celebrating diversity and inclusion. To grow a brand it makes sense to register a trade mark. Did you know?

article thumbnail

Brought to You by the FTC: Event on Digital Marketing and Blurred Advertising to Kids

LexBlog IP

Yesterday, the Federal Trade Commission (FTC) hosted an event to look at kids’ digital marketing. As an aside, these things used to be called “workshops.” The day was very muddled as far as what is an ad versus what is content created by brands. Amy Mudge and Daniel Kaufman.

article thumbnail

Toddle Born Wild: ‘big innovation for little hands’

Dragons' Den

We spoke to Hannah about her success as a woman in business and how registering her IP has helped her protect and add value to her brand, ‘Toddle Born Wild’. I couldn’t find any products on the market for children under 3 that could help. I looked at different routes to market, selling online to consumers initially. “We

article thumbnail

Instead of Shining a Light on Dark Patterns, New FTC Report Leaves Many Questions Unanswered

LexBlog IP

For some time now, dark patterns have been quite the trending topic for both marketers and privacy professionals. Back in April 2021, the Federal Trade Commission (FTC or Commission) conducted a workshop on dark patterns. Late last week, the FTC issued its report following up on the workshop.