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How to enforce trademark rights

Erik K Pelton

The following is an edited transcript of Chapter 17 of my book video Building a Bold Brand: Enforcement vs. Others An important tool to keep a brand strong and legally protected is to deal with infringement situations when they arise, whether you are the accuser or the alleged infringer. Then, talk to an informed attorney.

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“Go Ahead, Sue Us”: Sony sends Cease-and-Desist after Taunts

IPilogue

Unsurprisingly, Sony sent DBrand a cease-and-desist letter , which the Canadian company published online and used to generate marketing for a newer, allegedly “not illegal,” albeit similar, product. The cease-and-desist letter can be found here. Photo by DBrand. Personally, I love the slimming effect of the design.

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Court Orders Cloudflare to Block and Identify ‘Pirate Site’ Customer

TorrentFreak

Through the court, RTI wants Cloudflare to cease providing its services to Guardaserie and block all associated domain names. A random Guardaserie domain RTI informed the court that Cloudflare took no action in response to a cease and desist letter it sent earlier this year. .

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UK Police and FACT Continue IPTV Piracy Whack-a-Mole

TorrentFreak

New Pirate Streaming Crackdown Today, FACT announced yet another successful ‘crackdown’ where cease and desist letters were sent to thirty suppliers of illegal IPTV services across the UK. Our cease-and-desist measures are not just warnings — they are the first step toward holding offenders accountable.

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How Brands Can Fight Back Against Grey Market and Counterfeit Sellers on Amazon 

Traverse Legal Blog

They drive down your prices, confuse customers, and can seriously damage a brand’s reputation. With the right legal protections and smart strategies, you can keep control of your brand, protect your pricing, and ensure customers get exactly what they paid for. Your return on investment from vigorous brand enforcement is real.

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What to do if a patent owner sends you a cease-and-desist letter

JD Supra Law

A cease-and-desist (C&D) letter typically demands that the recipient stop (cease) doing something now and avoid (desist from) doing it in the future, or risk being sued. By: Smart & Biggar

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Even Trademark Lawyers Make Branding Mistakes

Erik K Pelton

The following is an edited transcript of my video Even Trademark Lawyers Make Branding Mistakes. Believe it or not, even trademark lawyers can make branding–or maybe even trademark mistakes–from time to time. I didn’t want to go down that road because the brand name wasn’t resonating with me.

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