Erik K Pelton

MARCH 21, 2022

The following is an edited transcript of my video How to Water Your Brand for Growth. I talk about my lack of green thumb, because it relates to so much of my branding, where I use sunflowers and plantings as metaphors, and I use the tagline, Making Trademarks Bloom Since 1999. Prolific marketing: getting your brand out there.

Branding 147

Branding Branding Brands Social Media 147

JD Supra Law

MARCH 3, 2023

A trademark can be any word, phrase, symbol, design, or a combination of these features that helps differentiate your goods or services from others. Businesses should consider seeking trademark registrations to protect their brands against unauthorized use by others, but also because a registered trademark can add credibility to your brand.

Branding 55

Branding Branding Brands Business 55

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products.

Business 131

Business Contracts Branding Branding 131

WIPO Magazine

DECEMBER 12, 2022

Taibo Bacar, the celebrated Mozambican fashion designer, talks about what it takes to build an international fashion brand and the next steps in his pioneering business adventure.

Branding 52

Branding Branding Brands Designs 52

Biswajit Sarkar Copyright Blog

JULY 21, 2022

What is Industrial Design? Industrial design is the process of designing articles (products, devices and objects) to attract customers and improve their marketability. Individuals that make such designs are known as Industrial designers. To protect designs , it has to be registered under the Designs Act, 2000.

Designs 98

Designs Design Branding Branding 98

Traverse Legal Blog

SEPTEMBER 20, 2024

We represent entertainers, celebrities, and influencers looking to monetize their name, likeness, and voice, endorsing third-party brands. “Influencer Marketing” and “Social Media Brand Endorsement” have become big business. This means they also own and need to license the copyright to the brand.

Social Media 52

Social Media Branding Branding Brands 52

azrights

MAY 10, 2022

It’s well known that the failure rate of small businesses is extremely high. Entrepreneur.com rates people’s chances of surviving in business beyond 5 years at 50/50, while the chances of failure after 10 years are 70%. With that in mind, here are the top 13 reasons why businesses are less successful than they might otherwise be.

Business 98

Business Branding Branding Brands 98

IP Watchdog

NOVEMBER 14, 2023

The United States Patent and Trademark Office (USPTO) issued its one millionth design patent on September 26, 2023. D1,000,000 claims the ornamental design for a dispensing comb. This milestone comes during a particularly prolific period for design patents.

Design Patent 59

Design Patent Designs Design Patent 59

Corsearch

FEBRUARY 5, 2024

Introducing Industrial Design Search , the new AI-powered image search tool within TrademarkNow that enables IP professionals to swiftly search potential designs for registration. What is the difference between industrial designs and patents? Why is it important to register your industrial designs?

Designs 59

Designs Design Registration Trademark 59

IP Watchdog

JULY 30, 2024

The conventional wisdom given to burgeoning designers is never to name your brand after yourself.

Branding 59

Branding Branding Brands Social Media 59

JD Supra Law

JULY 19, 2024

Trademarks — which can include words, phrases, symbols, designs, or a combination of these things — play a crucial role in establishing and protecting a brand’s identity: they help ensure that consumers can reliably identify the origin of a product or service, which can build brand loyalty and trust.

Trademark 63

Trademark Business Service Mark Branding 63

azrights

OCTOBER 20, 2023

Apple and MacDonalds are household brands that have lost their EU trademarks in recent years, meaning that third parties may now freely use ‘Think Different’ and Big Mac in the EU. What this means is that the legal system shifts the burden of proof so that the brand owners need to show that they’re still genuinely using their marks.

Branding 52

Branding Branding Brands Marketing 52

Sander Law

FEBRUARY 15, 2023

Trademark Registration for Food Businesses Do you sell food products? Examples of Trademarks Below are some of the types of branding you could register as trademarks, with examples of registered trademarks in Canada. The post Trademark Registration for Food Businesses appeared first on SANDER LAW. have a restaurant?

Registration 52

Registration Business Trademark Registering Trademarks 52

Art Law Journal

AUGUST 11, 2021

Licensing a creative design can provide you with additional income, branding and partnership opportunities. The post How Do I License My Creative Design? appeared first on Art Business Journal. Here we review what licensing is and how to do it.

Licensing 98

Licensing Designs Design Journalism 98

Traverse Legal Blog

SEPTEMBER 27, 2024

Our technology and internet lawyers are constantly contacted by Amazon sellers trying to protect their brand names and products on the Amazon marketplace. One of the most common brand protection issues involves gray market sellers and counterfeits on Amazon. There’s both good news and bad news.

Branding 52

Branding Branding Brands Marketing 52

Corsearch

SEPTEMBER 28, 2023

Founded in 1999 by Jack Ma, the Alibaba company has grown to become one of the world’s largest and most influential online commerce businesses. One of Alibaba’s most popular platforms is Alibaba.com, a leading global wholesale B2B marketplace that facilitates trade between businesses from around the world.

Branding 59

Branding Branding Brands Intellectual Property 59

IP and Legal Filings

JUNE 8, 2022

One of them is ‘Design’ which is a composition of colors, shapes patterns, etc which add value and attraction to the product. Designs are advantageous assets that can be protected only if registered under the Designs Act, 2000. Website Designs. PROTECTION OF DESIGN. Picture Credit: Shutterstock].

Registration 94

Registration Designs Design Intellectual Property 94

azrights

JULY 27, 2021

Introducing Brand Tuned. To give businesses the best start in life when it comes to developing a new brand, it is essential that intellectual advice is taken during branding projects so the brand can stand, be distinctive, and use protected IP to remain unique. It’s the very heart and soul of your brand.

Intellectual Property 52

Intellectual Property Branding Branding Brands 52

Corsearch

FEBRUARY 22, 2024

Trademark infringement is the nightmare that keeps big brands up at night. Imagine you’ve conjured up the hottest brand on the market – “Crispy Crunch Delights” , complete with a jazzy logo. ” They are selling what you sell, they are reaping the benefits of your brand, without doing any of the hard work. .”

Branding 59

Branding Branding Brands Trademark 59

LexBlog IP

AUGUST 16, 2023

In the world of business, where brands are not merely labels but stories that resonate with consumers, effective brand building is a strategic imperative. Trademark registration aids in building a cohesive brand identity. Consistent Visual Identity Trademark registration solidifies your brand’s visual identity.

Branding 40

Branding Branding Brands Registration 40

Corsearch

AUGUST 24, 2023

In this blog, we outline the tools you can use to protect your brand reputation and prevent consumer confusion. Trademark infringement Trademarks are distinctive elements like words, logos, phrases, designs, or symbols used to identify the origin of goods and services.

Branding 52

Branding Branding Brands Copyright Infringement 52

azrights

JUNE 15, 2022

And in the latest development of the dispute the High Court ruled that Muzmatch has unfairly benefited from Match Group’s reputation and investment in its brand and was riding on Match Group’s coattails for undeserved gain. According to The Guardian , Mr Shahzad set up Muzmatch as a side business in 2011.

Business 93

Business Branding Branding Brands 93

TorrentFreak

APRIL 12, 2022

There have been no public developments on that front but Carrasquillo now faces new problems relating to a spin-off business. Carrasquillo’s ‘Reloaded’ IPTV Branding. According to the complaint, NuStar learned that Carrasquillo intended to launch an apparel business under the ‘Reloaded’ brand in July 2019.

Branding 121

Branding Branding Brands Trademark 121

IPilogue

DECEMBER 1, 2021

When reports about Facebook’s plan to change its corporate name hit the internet, branding experts offered their theories about the driving force behind the social media giant’s decision to rebrand itself. Finally, consulting with seasoned trademark professionals and branding experts is key to a successful rebrand strategy.

Business 111

Business Trademark Social Media Registration 111

Intepat

DECEMBER 2, 2022

Free logo maker online: A logo is an essential component of a company’s brand identity. A well-designed logo can boost your popularity just as quickly as a poorly designed logo can detract from it. When designing a company logo, the color, font, text placement, icon, and many other details are taken into account.

Branding 52

Branding Branding Brands Designs 52

Corsearch

DECEMBER 13, 2023

Counterfeiting is but one threat that consumers and brands face. Brands now face a rising tide of phishing and brand impersonation designed to mislead and defraud consumers. Background Almost on daily basis brands receive reports on phishing email or websites.

Branding 52

Branding Branding Brands Social Media 52

Corsearch

AUGUST 2, 2023

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name.

Branding 52

Branding Branding Brands Reporting 52

azrights

OCTOBER 27, 2021

The brand name and codes play an important role in the management of competition. Inevitably competitors will try to capture some of the market shares of any brand that discovers a lucrative market opportunity. Much of the copying that takes place in business is impossible or very difficult to put a stop to.

Branding 52

Branding Branding Brands Copying 52

IP Tech Blog

AUGUST 22, 2022

especially in the IT, entertainment and fashion businesses ? Fashion brands, artists and entertainers, among others, have started focusing on producing digital work that is revolutionizing the way we perceive art, through the creation of NFTs and commodities. Are they protectable by design patents? Article 2.4

Design Patent 57

Design Patent Designs Design Patent 57

Corsearch

AUGUST 14, 2023

By following a series of steps, you can safeguard your brand reputation and prevent consumers from being misled. Trademark infringement A trademark is a distinctive word, logo, phrase, design, or symbol used to identify the source of goods and services.

Branding 52

Branding Branding Brands Intellectual Property 52

JD Supra Law

JANUARY 23, 2023

​​​​​​​Business owners will occasionally express a desire to protect their brand without much knowledge as to the purpose of a trademark or the intricacies involved in the trademark application process. What is a Trademark?

Branding 52

Branding Branding Brands Trademark 52

azrights

FEBRUARY 2, 2023

Intellectual Property (IP) is part and parcel of business, yet it abounds with misconceptions. So, making the right choice of name and other branding elements, and being able to identify how IP protects key assets, is the best way to protect a business. I only realised this when I attended Mark Ritson’s brand management course.

Intellectual Property 98

Intellectual Property Branding Branding Brands 98

azrights

MARCH 10, 2022

In my case, I wish my podcast had more than 10,000 downloads, but there again when I set it up two years ago on 6 May I was primarily aiming to use the podcast as a way to interview people and learn more about branding for the book I wanted to write. So, I’m now thinking about my 10-year plan for both the Azrights business and the podcast.

Business 52

Business Branding Branding Brands 52

Corsearch

OCTOBER 6, 2023

Discover the place where creativity meets compliance and harness the power of ChatGPT and TrademarkNow in generating unique, legally cleared brand and product names and taglines with ease. While many seasoned marketing and branding agency professionals are very sensitive to potential legal issues, none of us can be all things to all people.

Branding 59

Branding Branding Brands Marketing 59

azrights

OCTOBER 18, 2021

Let’s begin by considering the terminology as it’s all too common when it comes to brands to find people have different meanings in mind. The Meaning of Brand. The best way I’ve found to explain brands is by contrasting them to their unbranded commodity counterparts. But brands have a third dimension or a third purpose.

Branding 52

Branding Branding Brands Trademark 52

Corsearch

SEPTEMBER 18, 2023

Discover the place where creativity meets compliance and harness the power of ChatGPT and TrademarkNow in generating unique brand and product names and taglines with ease. We’ve created a seamless experience that allows our customers to focus on what really matters – their brand’s core value offering.

Branding 59

Branding Branding Brands Trademark 59

Biswajit Sarkar Copyright Blog

MAY 29, 2023

In the fast-paced world of business, where new brands emerge every day, protecting one’s intellectual property has become paramount. Trademarks play a crucial role in establishing brand identity and distinguishing products or services from competitors. What is a Trademark?

Intellectual Property 52

Intellectual Property Branding Branding Brands 52