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Protecting brands and trademarks on the internet

Biswajit Sarkar Copyright Blog

The growth of internet and internet related facilities have made brands shift a major part of their business online, some generating the entirety of their income through online sales. Thus, it becomes important to safeguard your business. Protecting brands. Domain names and trademarks. Domain names and trademarks.

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UNABLE TO REGISTER YOR TRUE BRAND DUE TO PRIOR IDENTICAL REGISTRATIONS? HERE’S WHAT YOU CAN DO

Selvam & Selvam Blog

I think you would agree with me that protecting a brand has become increasingly difficult in this digital era, where originality is becoming a thing of the past. So, how do you approach this issue when your brand is caught in the middle of it?

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An unprotected trademark is an unguarded asset

Erik K Pelton

I recently spoke with a small business owner who bought a restaurant, rebranded it, opened it to the public, and received critical acclaim. Then they received a cease-and-desist letter: another company had already registered the identical brand name for the identical services. Second, there’s the cost of time.

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If copyright law won’t protect small fashion brands against copying, social media will – just ask influencer Danielle Bernstein

JIPEL Copyright Blog

Danielle Bernstein is a 28-year-old New York City influencer and founder of the brand We Wore What (“WWW”). They first called out Bernstein on their Instagram stories and privately sent her and We Wore What a cease and desist letter in August 2020. How does an influencer and fashion designer become so despised?

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Ga. Chain Sues Ohio Food Truck Over 'Twisted Taco' Name

IP Law 360

An Atlanta-based Tex-Mex restaurant chain has sued an Ohio food truck in federal court to make it stop using the name Twisted Taco on branding and social media, alleging the small business has infringed its trademark for years and ignored cease-and-desist letters.

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Trademark Infringement in the Digital Age

IP and Legal Filings

Introduction In today’s digital economy, trademarks play an important role in developing a brand’s identity, establishing customer trust, and assuring market competition. Corporations must establish online identities, such as logos, slogans, product names, and brands, to build consumer awareness, loyalty, and trust.

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Avoiding a Busted Brand: Preventing the Pain of Forced Rebranding through Trademark Registration

LexBlog IP

Essential Benefits of Trademark Registration – Part 1 Imagine you’ve been using your business name, logo, or slogan for several years, building a good base of local customers. You make moves to expand your market, and suddenly you get a cease-and-desist letter from another business that has better rights to the trademark.