Corsearch

FEBRUARY 15, 2024

Allowing brands to connect with their consumers and establish a recognizable online presence, it is a crucial platform to reach audiences on a global scale. Here are some of the most common types of scams observed on the platform: Fake/ impersonation accounts Scammers create fake accounts that closely mimic established brands.

Branding 59

Branding Brands Branding Social Media 59

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 6 This is the sixth in a series of posts about the benefits of having your trademark registered. In the fast-paced world of commerce, where imitation and unauthorized use can compromise a brand’s integrity, safeguarding your unique identity is of paramount importance.

Branding 40

Branding Brands Branding Registration 40

Olartemoure Blog

SEPTEMBER 27, 2022

Fashion is not the exception , and different brands have become involved in the meta world. The virtual universe Decentraland hosted in March 2022, the first Metaverse Fashion Week which was a success, as it featured more than 70 brands, artists and designers. Patent and Trademark Office (USPTO).

Branding 98

Branding Brands Branding Non-Fungible Tokens 98

azrights

OCTOBER 18, 2021

Let’s begin by considering the terminology as it’s all too common when it comes to brands to find people have different meanings in mind. I’ll then explain the role of trademarks and why and how to be strategic with them. The Meaning of Brand. But brands have a third dimension or a third purpose. They save us time.

Branding 52

Branding Brands Branding Trademark 52

IP Watchdog

MAY 6, 2023

Brands — legally protected as trademarks — have value. Registering brands as federal trademarks also provides significant legal benefits, such as the presumption of ownership, validity, and nationwide priority in the mark. We all understand that intuitively.

Trademark 124

Trademark Registration Branding Brands 124

Corsearch

SEPTEMBER 28, 2023

Intellectual property rights are defined as legal rights that protect the ownership of artistic, literary, and other creative works. You should prepare links and screenshots as evidence for your claims of copyright, or trademark, patent, or design right infringement on Alibaba.

Branding 59

Branding Brands Branding Intellectual Property 59

TorrentFreak

APRIL 12, 2022

Carrasquillo’s ‘Reloaded’ IPTV Branding. Carrasquillo operated several IPTV services, variously branded Reboot, Gears TV, Reloaded and Gears Reloaded but with those no longer in operation, he needed to make money in other ways. Company Claims Ownership of ‘Reloaded’ Trademark.

Branding 118

Branding Brands Branding Trademark 118

Corsearch

NOVEMBER 15, 2022

For brands and rights holders, these technologies mean a change in consumer behavior, a shift towards more immersive digital engagement with their customers, and an array of new business opportunities. However, we’re already observing complex IP and brand protection challenges, and it’s important businesses plan their strategies carefully.

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

TorrentFreak

MARCH 16, 2022

In a world that’s dominated by viral social media posts and catchy headlines, branding is everything. Last week we noticed that one of the most iconic file-sharing brands was making headlines once again. The original trademarks have expired and the NFT website uses a new logo, so they can use the brand.

Branding 141

Branding Brands Branding Due Diligence 141

Corsearch

AUGUST 2, 2023

Your business has likely collectively spent countless hours and resources to build a strong brand presence on Amazon. However, counterfeiters will continuously undermine these efforts by listing counterfeit products and passing them off under your brand name. However, they can be useful to tackle lookalikes on marketplaces.

Branding 52

Branding Brands Branding Reporting 52

azrights

OCTOBER 27, 2021

The brand name and codes play an important role in the management of competition. Inevitably competitors will try to capture some of the market shares of any brand that discovers a lucrative market opportunity. Protecting brand identifiers is the way to avoid the possibility of consumer confusion as to the source or origin of a brand.

Branding 52

Branding Brands Branding Copying 52

Selvam & Selvam Blog

JULY 11, 2024

I think you would agree with me that protecting a brand has become increasingly difficult in this digital era, where originality is becoming a thing of the past. So, how do you approach this issue when your brand is caught in the middle of it? This is the most cost effective and time conscious way to prevent squatters.

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Registration Branding Brands Branding 40

Corsearch

NOVEMBER 15, 2022

With brands continuing to explore the opportunities offered by the digital world, do NFTs present a new type of commercial opportunity or a threat? A non-fungible token, also known as NFT, is a one-of-a-kind digital item stored on a public digital ledger (a blockchain), which provides a certificate of ownership to a particular individual².

Branding 52

Branding Brands Branding Non-Fungible Tokens 52

LexBlog IP

JULY 12, 2023

As users rush to join the platform, brands should also prioritize claiming accounts in order to guarantee the availability of their choice names—and to prevent potential bad faith registrants. Ownership of a registered trademark may not be enough to claim an account. Threads is still nascent.

Social Media 52

Social Media Branding Brands Branding 52

JD Supra Law

OCTOBER 5, 2021

What first started as a meme featuring a fluffy dog with poor grammar has now resulted in a trademark fight over the ownership of an estimated $80 billion brand. If the progression of this Internet sensation has left your head spinning, you are certainly not alone. By: Dorsey & Whitney LLP

Branding 101

Branding Brands Branding Ownership 101

azrights

MARCH 15, 2021

There are two drivers of brand asset strength: uniqueness and fame. For example, when you see the swoosh logo of the Nike brand you know it represents Nike even though it may be featured on its own with no name accompanying it. If an asset is less famous, it is more likely to be mistakenly attributed to a competitor’s brand.

Branding 52

Branding Brands Branding Trademark 52

Erik K Pelton

MARCH 9, 2021

The following is an edited transcript of my video, What Are the Potential Costs of an Unprotected Trademark. Then they received a cease-and-desist letter: another company had already registered the identical brand name for the identical services. But there’s also the damage to the brand that comes with the change.

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Cease and Desist Trademark Social Media Branding 130

LexBlog IP

DECEMBER 3, 2021

Branding has become more important than ever, particularly in developing an online presence through search engines, various online platforms, and social media. Further, the rise of the “influencer” has opened additional opportunities to deliver brands and products to targeted demographics. Online Marketplace Protection.

Branding 52

Branding Brands Branding Intellectual Property 52

IP Tech Blog

MARCH 8, 2024

Over the past several months, we have seen an increase in notices from alleged trademark firms. I am writing to you on behalf of the legal department of [Trademark Firm]. We have received an application for the registration of the trademark “[ recipient company name ]”. We kindly request that you respond to us promptly.

Trademark 57

Trademark Registration Branding Brands 57

JD Supra Law

MARCH 28, 2024

Picture a renowned winery in the heart of Napa Valley that has built its reputation on a trademark that connoisseurs associate with exceptional quality. This trademark, a symbol of years of hard work and dedication, represents the essence of the brand's identity and market appeal.

Business 68

Business Ownership Branding Brands 68

IP and Legal Filings

JULY 11, 2024

INTRODUCTION In the United States as well as in India, application for a trademark may be rejected for several different reasons. GENERAL REFUSAL REASONS FOR A TRADEMARK Likelihood of Confusion: The first reason for refusal is that it is often considered that the use of the trademark will lead to confusion with similar trademarks.

Registration 93

Registration Trademark Copyright Intellectual Property 93

IP and Legal Filings

OCTOBER 30, 2023

Conceived by Ruth Handler and named after her own daughter, Barbie has, from its inception, been a driving force behind Mattel’s successful branding efforts, resulting in the sale of over a billion Barbie dolls and the expansion of the franchise into various media, including video games, merchandise, and a live-action movie.

Trademark 88

Trademark Branding Brands Branding 88

LexBlog IP

MARCH 8, 2024

Over the past several months, we have seen an increase in notices from alleged trademark firms. I am writing to you on behalf of the legal department of [Trademark Firm]. We are currently reviewing the application to ensure compliance with trademark regulations and will proceed with the necessary legal procedures accordingly.

Trademark 52

Trademark Registration Branding Brands 52

Patently-O

MAY 28, 2024

The names in this case are a bit confusing — often the case in trademark disputes. The same trademark attorney handled all these cases for Mr. Hobbs through “his” various companies. The Lanham Act provides for cancellation of registered trademarks by petitioners who believe they are damaged by the registration.

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Trademark Ownership Registration Branding 84

IP Intelligence

JANUARY 1, 2024

As the new year gets underway, we want to flag the newest misleading trademark email scams, as these communications have become more advanced in their targeting. Recently, the fraudulent scammers have become more sophisticated with their solicitations by claiming to be attorneys or law firms with expertise in trademark law.

Trademark 59

Trademark Branding Brands Branding 59

Kashishipr

SEPTEMBER 22, 2021

A trademark is an important business asset that offers protection to a brand. Businesses own valuable trademarks, which, once registered, can be licensed out. The rights that flow from a trademark can be licensed to others to receive royalties for commercialization. What is Trademark Licensing? Exclusive License.

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Licensing Trademark Branding Brands 105

Biswajit Sarkar Copyright Blog

AUGUST 2, 2022

Assignment has been defined in Section 2(1)(b) of the Trademarks Act, 1999. The assignor or the registered proprietor can assign the trademark for consideration under section 37 of the Act. In the case of registered trademarks, the assignment has to be recorded in the Trademark Registry. When does an assignment occur?

Trademark 52

Trademark Ownership Branding Brands 52

Corsearch

AUGUST 16, 2023

Have you ever felt lost in the labyrinth of legal jargon when it comes to protecting your creative works or brand identity? In this short blog we demystify the realms of copyright and trademarks, using the U.S. Trademarks ensure that your offerings don’t get lost in the noise of counterfeits and impersonation.

Trademark 52

Trademark Copyright Branding Brands 52

LexBlog IP

MARCH 24, 2023

One of the key elements of the NCAA’s intellectual property rights is the trademark for the phrase “March Madness.” ” The NCAA registered this trademark in 1989, and it has been fiercely protected ever since. In some cases, the NCAA has even taken legal action to protect its trademarks.

Branding 40

Branding Brands Branding Cease and Desist 40

IPilogue

NOVEMBER 18, 2022

On October 25, 2022, following a string of antisemitic remarks and hate speech from Ye (formerly known as Kanye West) on social media, Adidas announced their decision to terminate their co-branding partnership with Ye and end production of all Yeezy branded products. While Ye’s company, Mascotte Holdings Inc.

Business 131

Business Contracts Branding Brands 131

IPilogue

MARCH 14, 2022

On February 3, 2022, Nike filed a trademark lawsuit in New York’s federal trial court claiming the online sneaker reseller, StockX, sells unauthorized pictures of Nike’s shoes through NFTs. The mega shoe brand alleges that these sales will confuse customers.

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Non-Fungible Tokens Ownership Intellectual Property Intellectual Property Law 122

IP.com

AUGUST 19, 2024

GET A FREE TRIAL OF IQ IDEAS+ Using Marketing to Position Your Corporation’s IP in Your Industry IP plays a critical role in brand differentiation and market positioning. This ensures that customers can reliably identify and trust the brand. Understanding the competitive landscape helps in creating distinctive products and brands.

IP 52

IP Branding Brands Branding 52

Corsearch

FEBRUARY 14, 2023

Given the huge commercial opportunity, it is clear to see why there is great demand in trademarks for goods and services linked to the holiday name and others throughout the year. Can you trademark a holiday name? Can you trademark a holiday name? CUPID appeared in 481 trademarks registered in 2022.

Trademark 52

Trademark Non-Fungible Tokens IP Branding 52

Intellectual Property Law Blog

MARCH 13, 2024

The United States Patent and Trademark Office (“USPTO”) and the United States Copyright Office (“USCO”) delivered a report to Congress entitled Non-Fungible Tokens and Intellectual Property on March 12, 2024 (“Report”). While the Report is comprehensive, it does not recommend any new action to address IP issues with NFTs.

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Reporting Non-Fungible Tokens IP Intellectual Property 130

IP and Legal Filings

JANUARY 31, 2023

[Image Sources : Istock] Metaverse- a Magnet to Fashion Brands Virtual worlds provide fashion brands with the opportunity to significantly cut down on the excessive resource consumption of lifestyle and create sustainability. For undisputed ownership of virtual designs, Intellectual Property (IP) laws must be thoroughly handled with.

Law 87

Law Branding Brands Branding 87

Erik K Pelton

AUGUST 10, 2020

Over the years I’ve worked on thousands of trademark applications. First, I’ve reviewed thousands of trademark applications as an examine,r and now in private practice since 1999, I have filed many thousands of trademark applications for clients. I often refer to it as a long and winding road.

Trademark 130

Trademark Ownership Social Media Editing 130

TorrentFreak

FEBRUARY 16, 2024

Somewhat unusually, however, federal trademark infringement and cybersquatting allegations also played a key role, alongside other claims including unfair competition. Allegations of copyright infringement also featured in a complaint filed at an Arizona court in 2023, which hoped to quickly shut down a popular pirate site.

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Copyright Trademark Copyright Infringement Registration 107