Erik K Pelton

MARCH 21, 2022

The following is an edited transcript of my video How to Water Your Brand for Growth. I talk about my lack of green thumb, because it relates to so much of my branding, where I use sunflowers and plantings as metaphors, and I use the tagline, Making Trademarks Bloom Since 1999. Prolific marketing: getting your brand out there.

Branding 147

Branding Brands Branding Social Media 147

Selvam & Selvam Blog

JULY 11, 2024

I think you would agree with me that protecting a brand has become increasingly difficult in this digital era, where originality is becoming a thing of the past. Recently, we had a case wherein our Client’s IR application was provisionally refused by the Indian Registry due to the existence of an already registered identical mark.

Registration 40

Registration Branding Brands Branding 40

azrights

JUNE 27, 2023

Or growing your business to sell? Do you: Know what ‘brand’ means and signifies to the value of your business? Have the knowledge and skills in Brand IP and branding to be your own brand manager? The changed 21st century business environment makes this an imperative. Why brand management?

Branding 52

Branding Brands Branding Business 52

SpicyIP

FEBRUARY 6, 2023

We are pleased to announce that the UK Intellectual Property Office (UK IPO) and International Trademark Association (INTA) are jointly hosting a conference on brand protection strategies on February 24th, 2023 at the Imperial, New Delhi. P rior registration through RSVP is mandatory for attendance.

Branding 124

Branding Brands Branding Intellectual Property 124

Erik K Pelton

JULY 6, 2021

The following is a transcript of my video Vaccinate Your Brand with Trademark Registration. Trademark registration is like a vaccine to protect your brand from harms and dangers and risks, because when we get vaccinated, we’re boosting our immune system. It’s a hybrid of half-vaccinated.

Registration 242

Registration Trademark Branding Brands 242

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 7 This is the seventh in a series of posts about the benefits of having your trademark registered. In the world of business, where brands are not merely labels but stories that resonate with consumers, effective brand building is a strategic imperative.

Branding 40

Branding Brands Branding Registration 40

Erik K Pelton

AUGUST 24, 2020

It’s really hard for me to think of a situation where a business would have too many trademarks. I’ve worked with many clients over the years who have significant portfolios of several dozen or more trademark registrations. The post Can a brand have too many trademarks? So for example, our law firm has a portfolio.

Branding 130

Branding Brands Branding Trademark 130

IP and Legal Filings

JULY 11, 2024

Geographically Descriptive Terms: It is important to note that trademarks that include words that are geographically descriptive (like names of cities or countries) will not be eligible for registration if they create the impression that the products or services originating from other places are originating from the mentioned geographical location.

Registration 94

Registration Trademark Copyright Intellectual Property 94

Kashishipr

FEBRUARY 2, 2022

The ultimate success of brands and businesses in the modern world largely depends on the groundbreaking innovation that sets them apart from the rising competition in the market. Having a robust Intellectual Property (IP) portfolio and strategizing well to maintain it can do wonders in enhancing your brand value and market share.

Branding 98

Branding Brands Branding Business 98

Erik K Pelton

APRIL 7, 2021

More and more businesses are using Amazon to sell their products. In this segment, Erik discusses some of these recent changes made by Amazon, and the impact for trademark applicants and registrants seeking to use the Brand Registry to promote their products. More and more businesses are using Amazon to sell their products.

Branding 100

Branding Brands Branding Trademark 100

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 6 This is the sixth in a series of posts about the benefits of having your trademark registered. In the fast-paced world of commerce, where imitation and unauthorized use can compromise a brand’s integrity, safeguarding your unique identity is of paramount importance.

Branding 40

Branding Brands Branding Registration 40

Erik K Pelton

AUGUST 16, 2021

The following is a transcript of my video Big Businesses Need Trademark Protection; Small Businesses Need It Even More. Over the last 20 years, I have been so incredibly blessed to work with thousands of small businesses. The vast majority of my clients have been small businesses. They can crush small businesses.

Business 173

Business Trademark Branding Brands 173

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 4 This is the fourth in a series of posts about the benefits of having your trademark registered. This elevated perception translates into increased brand value, opening avenues for potential licensing, franchising, partnerships, and even financial transactions.

Branding 40

Branding Brands Branding Registration 40

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 3 This is the third in a series of posts about the benefits of having your trademark registered. In a marketplace teeming with similar offerings, where countless brands vie for attention, the risk of brand confusion is a looming threat.

Registration 40

Registration Branding Brands Branding 40

JD Supra Law

MARCH 3, 2023

Businesses should consider seeking trademark registrations to protect their brands against unauthorized use by others, but also because a registered trademark can add credibility to your brand. By: Tucker Arensberg, P.C.

Branding 55

Branding Brands Branding Business 55

Erik K Pelton

AUGUST 5, 2022

The following is an edited transcript of my video When Should I Apply for Trademark Registration? One of the most frequent questions I get is “When should I begin the process to start applying to register my trademark as a business owner?” Quite often, it’s when the business has just been thought of.

Registration 147

Registration Trademark Social Media Branding 147

azrights

OCTOBER 5, 2023

I would love to send you a signed copy of Brand Tuned, the new rules of branding, strategy and intellectual property if you’re UK based and are: EITHER: An Azrights client: OR An agency or freelancer supporting businesses to promote or create their brand. Just complete this form to receive a copy of the book.

Copying 52

Copying Branding Brands Branding 52

Erik K Pelton

SEPTEMBER 21, 2023

The following is an edited transcript of our video The Importance of International Trademark Registration. Registering your trademark in other countries can protect your reputation in those countries, and can ultimately increase the value of your brand. How do you know if you’re ready to apply for protection in other countries?21

Registration 130

Registration Trademark Editing Branding 130

Erik K Pelton

APRIL 22, 2024

The following is an edited transcript of my video 25 Benefits of Trademark Registration. It allows the owner to use the ® symbol, which conveys a brand’s status and helps ward off Infringers. You appear in the USPTO database, so when other brands are searching and clearing new names, it helps avoid conflicts.

Registering Trademarks 130

Registering Trademarks Trademark Registration Branding 130

Erik K Pelton

OCTOBER 14, 2022

The following is an edited transcript of my video State vs. Federal Trademark Registration. However, if you can’t get nationwide registration at the USPTO, then it’s worth considering filing for state registration. That’s where there’s a real benefit to getting state registration.

Registration 147

Registration Trademark Editing Business 147

Patentably Defined

NOVEMBER 8, 2021

Kondoudis, we work with businesses and organizations of all shapes and sizes to protect their brands. We offer flat rates and fixed fees for trademark registration services in Washington DC. The post Our Trademark Registration Services for DC-Based Businesses and Brands first appeared on Patentably Defined.

Registration 40

Registration Branding Brands Branding 40

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 1 Imagine you’ve been using your business name, logo, or slogan for several years, building a good base of local customers. You make moves to expand your market, and suddenly you get a cease-and-desist letter from another business that has better rights to the trademark.

Branding 40

Branding Brands Branding Registration 40

Erik K Pelton

FEBRUARY 28, 2022

The following is an edited transcript of my video Trademark Registration: The Whole is Greater Than the Sum of Its Parts. And one very important application for our purposes is that when it comes to trademark registration and the protections created by it–the benefits created by it–the sum really is greater than the parts.

Registration 147

Registration Trademark Registering Trademarks Branding 147

LexBlog IP

AUGUST 16, 2023

Essential Benefits of Trademark Registration – Part 2 This is the second in a series of posts about the benefits of having your trademark registered. Unregistered “common law” rights Without registration, there are some “common law” trademark rights, but those rights are limited. taken down.

Registration 40

Registration Branding Brands Branding 40

azrights

OCTOBER 20, 2023

Apple and MacDonalds are household brands that have lost their EU trademarks in recent years, meaning that third parties may now freely use ‘Think Different’ and Big Mac in the EU. When that happens, the other party who wants to use the marks will be able to apply to have the trademark registrations cancelled.

Branding 52

Branding Brands Branding Marketing 52

Erik K Pelton

JANUARY 3, 2024

Brand protection is our business—and that includes our own brand. Erik shares a recent trademark registration our firm received for one of our own logos in this podcast. Brand protection is our business—and that includes our own brand.

Trademark 130

Trademark Branding Brands Branding 130

Sander Law

FEBRUARY 15, 2023

Trademark Registration for Food Businesses Do you sell food products? Then you have trademarks that are worth protecting through trademark registration! Examples of Trademarks Below are some of the types of branding you could register as trademarks, with examples of registered trademarks in Canada. have a restaurant?

Registration 52

Registration Business Trademark Registering Trademarks 52

Corsearch

SEPTEMBER 28, 2023

Founded in 1999 by Jack Ma, the Alibaba company has grown to become one of the world’s largest and most influential online commerce businesses. One of Alibaba’s most popular platforms is Alibaba.com, a leading global wholesale B2B marketplace that facilitates trade between businesses from around the world.

Branding 59

Branding Brands Branding Intellectual Property 59

Erik K Pelton

SEPTEMBER 29, 2020

It is never to late to try to take advantage of the many benefits of USPTO trademark registration. Even a business that has been operating for years without a trademark registration would generally benefit from trying to enhance the protection for the brand by finally registering it.

Registration 130

Registration Trademark Social Media Branding 130

Corsearch

FEBRUARY 15, 2024

X (formerly Twitter) is one of the most popular social media platforms for businesses and individuals, with around 335 million monthly active users worldwide. Allowing brands to connect with their consumers and establish a recognizable online presence, it is a crucial platform to reach audiences on a global scale.

Branding 59

Branding Brands Branding Social Media 59

Selvam & Selvam Blog

JULY 1, 2024

As brands have begun to increasingly rely on digital platforms to reach and engage with their target audience, the risk of unauthorized use of trademarks and the sale of counterfeit products has also grown. Unauthorized pages and posts on social media can dilute a brand’s goodwill and reputation and confuse consumers.

Social Media 52

Social Media Branding Brands Branding 52

Erik K Pelton

JULY 15, 2024

There are more small businesses, more lawyers and trademark practitioners, and more trademark stories and disputes in the news than ever before. It means that trademarks are becoming a bigger part of our lives, and businesses are paying more attention to protecting them. I’m seeing this even in big businesses.

Trademark 130

Trademark Intellectual Property Business Branding 130

Corsearch

NOVEMBER 15, 2022

Want to know how to boost the valuation of a business? Invest in brand strength. Put simply, brand strength (sometimes known also as brand equity) is the value that is carried by a brand. It denotes a consumer’s perception of a brand, or the value invested in it by a business over time.

Branding 52

Branding Brands Branding Trademark 52

TorrentFreak

APRIL 12, 2022

There have been no public developments on that front but Carrasquillo now faces new problems relating to a spin-off business. Carrasquillo’s ‘Reloaded’ IPTV Branding. Trademark Registration No. Company Claims Ownership of ‘Reloaded’ Trademark. . ” NuStar Tried to Negotiate With Carrasquillo.

Branding 122

Branding Brands Branding Trademark 122

Biswajit Sarkar Copyright Blog

MAY 29, 2023

In the fast-paced world of business, where new brands emerge every day, protecting one’s intellectual property has become paramount. Trademarks play a crucial role in establishing brand identity and distinguishing products or services from competitors. What is a Trademark?

Intellectual Property 52

Intellectual Property Branding Brands Branding 52

Corsearch

AUGUST 14, 2023

By following a series of steps, you can safeguard your brand reputation and prevent consumers from being misled. Counterfeiting is one form of trademark infringement, where exact copies of registered trademarks are used to deceive customers and pass off as your brand.

Branding 52

Branding Brands Branding Intellectual Property 52

Intepat

APRIL 10, 2022

Additionally, trademark registrations for MSMEs are relatively cost-effective. Overall, the MSME scheme fosters the growth and development of these enterprises and assists them to flourish among existing top brands. Trademarks help your business to stand out from the crowd where there are so many look-alike products.

Registration 98

Registration Trademark Branding Brands 98