IP and Legal Filings

JUNE 14, 2023

When used in a marketing context, the brand has two primary goals: first, to represent the company in public to create maximum awareness and recognition for the organization and its business proposition. Second, the brand is a basket that offers the promise to meet clients’ expectations for a certain quality of a product or service.

Marketing 52

Marketing Marketing Intellectual Property Branding 52

The TTABlog

OCTOBER 10, 2023

The similarities in the marks and the goods, "Opposer’s history of renaming and restructuring itself, combined with Opposer’s prior ownership of Applicant’s brass division, industry norms concerning legal entity changes," outweighed any purchaser sophistication. KME Germany GmbH v. Zhejiang Hailiang Co., Zhejiang Hailiang Co.,

Marketing 67

Marketing Marketing Ownership Registration 67

Technology & Marketing Law Blog

MARCH 5, 2024

In the ongoing legal battles over print-on-demand services, RedBubble and (more recently) Printify have sometimes achieved favorable results by disaggregating all of the functions and acting solely as a marketing agent for the disaggregated vendors. Trademark Infringement.

Artwork 99

Artwork Trademark Publishing Marketing 99

Intepat

MAY 29, 2024

” The “Claiming User Date” category pertains to trademarks that are already in use by the applicant in the market, while the “Proposed to be Used” category applies to trademarks or service marks that are for future use. Supporting documents should be attached to substantiate these claims.

Registration 52

Registration Trademark Advertising Advertising 52

The TTABlog

SEPTEMBER 15, 2021

The Services: The Board found applicant’s “clearing and reconciling financial transactions” and “currency exchange services” to broad enough to encompass opposer’s “providing … electronic exchange markets for trading, clearing, confirming transactions and other services in the field of commodity futures, options and other derivatives.”

Advertising 56

Advertising Advertising Service Mark Contracts 56

IP and Legal Filings

JULY 24, 2023

It removes the restrictions on budget and print reproductions, enabling web distribution, copy printing and packaging, and out-of-home advertising impressions. For instance, an image may be used in a blog, and if that image is uploaded elsewhere, it is permitted as long as the proper reference thereof is provided.

Licensing 92

Licensing Advertising Advertising Copying 92

IP and Legal Filings

MAY 20, 2022

The registration of your product holds enormous significance as it ensures your mark isn’t misrepresented in the market, safeguards your goodwill, ensures control over advertising and branding, and the list can go on. It can be registered in a single class or multi-class. Conclusion.

Trademark 78

Trademark Service Mark Registration Registering Trademarks 78