it is unfair to fail to disclose paid promotion/for influencers not to do due diligence on what they promote
43(B)log
OCTOBER 19, 2023
I’ll focus, as usual, on the false advertising bits and ignore the securities law parts. The FAL explicitly provides that plaintiffs can recover for advertisements that were “known, or which by the exercise of reasonable care should be known, to be untrue or misleading.” This was, they alleged, a pump and dump scheme.
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