The Rise of Influencer Marketing – Contractual Considerations
IP Tech Blog
MAY 19, 2023
billion by 2025, at a compound annual growth rate of 32%. Clear Disclosure : In the UK, the Advertising Standards Authority (the ASA) and the Competition and Markets Authority (the CMA) regulate influencer marketing by requiring compliance with the CAP Code and consumer protection law. billion in 2020 to $24.1
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