TIL: “Texas Tamale” Is an Enforceable Trademark–Texas Tamale v. CPUSA2
Technology & Marketing Law Blog
JUNE 8, 2024
Among other limits, the court refuses to enjoin the defendants’ keyword ad buys, though the restriction applies to trademark references in the ad copy: District courts in the Fifth Circuit have held that “in and of itself—using a competitor’s trademark as a Google AdWords or keyword does not constitute trademark infringement.”
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