Remove 2022 Remove Advertising Remove Brands
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Scammers Exploit EU’s Website to Advertise ‘Pirate’ Sites

TorrentFreak

As it turns out, scammers have started to abuse the European Commission’s official website to advertise dubious ‘pirate’ sites. These advertisements come in the form of PDFs which are uploaded through public EU portals. How many people fall for these dubious advertisements is unknown.

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How Brands Can Help Change Gen Z’s Attitudes Toward Counterfeiting

Corsearch

With Gen Zs growing influence on global eCommerce, their attitudes toward counterfeiting present both a challenge and an opportunity for brands. In his previous role as Head of Digital IP Enforcement for Tommy Hilfiger , Alastair lead the global strategic operations for brand protection, encompassing both online and offline actions.

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Trade Dress Protection for Non-Traditional Marks in the Fashion Industry

IP and Legal Filings

The fashion industry sector extends beyond simple trademarks, such as logos or brand names, but rather includes characteristics, including colour palettes, product forms, or even the structure of physical store spaces. In an aesthetic-driven industry, these marks are very important for differentiating one brand from another.

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Is the Metaverse a Giant 'Native Advertisement'? - Kattison Avenue | Issue 9

JD Supra Law

The metaverse virtual world is a shiny new sandbox for brands to play in. Just as sponsored content dominates social media, so too will advertising blanket the metaverse. Platform terms and features for branded content on social media is quite developed, but that is not yet the case for the metaverse.

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Amazon escapes liability for its Brand Registry advertising

43(B)log

In December 2020, Deetsch notified Amazon of his patents through the Brand Registry portal and asked Amazon to remove the Lei defendants’ products. He sent two letters by mail in March 2022, but was told he needed to use the Brand Registry … which he had already done. Motion to dismiss granted.

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DHC Passed Over-broad Order in Louis Vuitton Advertisement Material Copyright Dispute

SpicyIP

issued a significant order directing for a permanent injunction and INR 5,00,000 as damages to Louis Vuitton for the unauthorized use of the brand’s copyrighted photos and promotional materials on the website [link]. This is the sale of products that are sold legally, but without the brand’s permission. www.haute24.com com & Ors.

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Top Trademark Trends of 2022

Erik K Pelton

Here are the biggest trademark stories of 2022 that we have been following at EMP&A. The application was initially approved and published for opposition in June 2022. Besides Mariah, there were many other celebrity trademark stories this year, as more an more celebrities launch more and more brands. © 2022 Erik M.

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