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Currently, the only way legal enforcement can be done for broadcasting agreements is the common law including contract law, intellectualpropertylaw, arbitration, and competition law. 1] Darling Kate, Contracting About the Future, Copyright and New Media, 10 Nw.J. & Intell., 2023 SCC OnLine Del 3046. [7]
The personality rights in India are generally enforced in the context of IntellectualPropertyLaws. It usually entails review, commentary, satire, comedy, criticism over the original work. The fair use doctrine has been an exception used widely against the intellectualpropertylaw violation.
IntellectualProperty Rights occur as the dynamic instrument to discourse these tasks if the legal protection and development of a situation is beneficial to development and novelty. Licensing of IntellectualProperty Rights for Startups, Gerald B Halt, IntellectualProperty and Financing Strategies for the Technology Startups.
Therefore, the same cannot be protected under Indian Copyright law as a literary or artisticwork but could be protected under passing off law if a case is made for it. Conclusion Indian intellectualpropertylaws and judiciary’s position on the trademark of celebrity catchphrases is a bit shaky.
Introduction The Intellectualpropertylaws are designed in such a way that not only reward the creator of his intellectual creation thereby incentivising other creators for further innovation, while balancing the rights of the creator with the right of the society to access information or knowledge.
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