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Court Denies Injunction in Competitive Keyword Ad Lawsuit–Nursing CE Central v. Colibri

Technology & Marketing Law Blog

This is a competitive keyword advertising lawsuit. The plaintiff has a trademark registration for the “Nursing CE Central” mark for providing continuing education for nurses. This is fine, but it deviates from courts’ efforts over the years to come up with multi-factor variations specific to keyword advertising.

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From Fruit to Fortune: Apple’s Trademark Journey and Their Fierce Protection Strategy

Intepat

Notably, Apple trademarked its store design in the United States in 2011. The logo, consisting of a stylized apple with a bite taken out of it, is instantly recognizable amongst the consumer base and needs no introductions amongst the market & trade channels. Prior Registration and Use: Apple Inc.

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Small cars, big trouble reloaded

The IPKat

The defendant manufactured and sold high-priced model cars, in particular for collectors and advertising clients. Both dates were rather close together and they covered March/April 2011 to March/April 2016. On the market for model cars, the reputation of the model car manufacturer may also play an important role.

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Inter American Convention allows claims that Lanham Act makes dubious after Abitron; but what about Article III?

43(B)log

But Industria does not advertise or sell its Zenú or Ranchera products in the United States and there are no market surveys specific to the United States for Zenú or Ranchera. Advertisements made for Latinfood Zenú products used the phrase “una deliciosa tradición,” which translates to “a delicious tradition.”

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TTABlog Test: Is VEUVE OLIVIER for Sparkling Wines Confusable with VEUVE CLICQUOT for Champagne?

The TTABlog

Petitioner MHCS sought cancellation of a registration for the mark VEUVE OLIVIER for sparkling wines, claiming a likelihood of confusion with the registered mark VEUVE CLICQUOT for champagne. Priority was not an issue because MHCS filed its underlying application first.

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Piracy Relic ‘Putlocker.com’ Auctioned Off For $102,499

TorrentFreak

In 2011 the file-hosting service was added to Hollywood’s list of notorious pirate sites and subsequently featured in the U.S. Government’s notorious markets report. That isn’t a lot, but these are all people searching for something specific, which makes them more likely to click on advertising feeds.

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“Pink Perfection: The Trademarking Of Barbie’s Signature Hue”

IP and Legal Filings

Barbie, a name synonymous with an unattainable standard of femininity and the concept of commercial feminism, was designed to captivate the toy market with all its glittery pink magnificence. A straightforward pink sans-serif typeface was used for the 1959 original trademark registration.