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Leo Burnett (India) Private Limited (2003), which established an implied recognition of such a protection, and further expressly extended it to characters in comic books, such as “Nagraj,” and TV serials, against commercial misuse. The courts laid the early groundwork for the concept through decisions in V.T. Arvee Enterprises and Ors.
It varies from creating an alternate persona on a socialmedia account to voicing an animated character in a movie. However, the conversation being considered as a contract between them was unclear regarding the IP rights. Introduction In the 21 st century, a virtual identity is not a new concept. 2d 119 (2d Cir.
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