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This case highlights the intersection of trademarklaw and e-commerce regulation, raising questions about the accountability of online marketplaces in protecting brand integrity. The Plaintiff argues that Amazon failed to exercise sufficient duediligence and allowed counterfeits to be sold under its platform.
Another form of trademark infringement would be counterfeiting, where the third party manufacture, produce and sell the type of goods/products which are almost similar to the original trademark product. 3] Section 2(1)(ua)(w), The Information Technology Act, 2000. [4] 7] Section 79, IT Act, 2000, ibid., 4] [Civil Suit No.
The trademarklaw firmly establishes that a trademark owner reserves the exclusive right to use the trademark and enforce the same. Through this, the former aims to monopolize the market and kick out any remotely similar business operating under the mark.
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